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National Film Preservation Foundation
May 23, 2017 Muller, Jordan & Herrick
movies

eye 481

favorite 6

comment 0

Promotional film showing the role of atomic energy in medicine, agriculture, industry, and research and the potential for nuclear-generated electrical power. Produced in Eastmancolor.
Topic: sponsored film
National Film Preservation Foundation
May 23, 2017 Audio Productions Inc.
movies

eye 543

favorite 7

comment 0

One of many films sponsored by the National Association of Manufacturers during the Depression to foster faith in the economic leadership of its corporate members.  Let’s Go America!  suggests that the creative spirit that led to America’s development will continue to shape its economy. It ends with two young men and a woman driving a swank roadster toward the glowing future, which promises television, air conditioning, air travel, and innovative home design.
Topic: sponsored film
National Film Preservation Foundation
May 16, 2017 Lyman H. Howe Company
movies

eye 14,202

favorite 21

comment 0

We are indebted to independent scholar  Charles “Buckey” Grimm  for identifying this 11-minute piece of the celebrated “lost” three-reel documentary  U.S. Navy of 1915 , produced by the Lyman H. Howe Company. (The piece had formerly been known only as “U.S. Navy Fragment.”) The film was made with the full support of the Secretary of the Navy, Josephus Daniels, who believed in the power of motion pictures to convince isolationists of the importance of building a strong American...
Topics: navy, military
National Film Preservation Foundation
May 4, 2017 Audio Productions Inc.
movies

eye 507

favorite 7

comment 0

Dramatized documentary supporting workplace mechanization.  Men and Machines  argues that the introduction of labor-saving machines results in cost savings and more leisure time for Americans. The concluding narration accompanies a montage of consumer goods and reminds viewers that “we Americans are sitting on top of the world.” Note:  The film was distributed in a multimedia package as part of the “Business Facts Program” for employers. Also released in 16mm. Remade in 1947.
Topic: sponsored film
National Film Preservation Foundation
May 4, 2017 Caravel Films
movies

eye 1,032

favorite 9

comment 0

Animated short promoting Bristol-Myers’s Ipana toothpaste. The cartoon uses characters from Gene Byrne’s comic strip,  Reg’lar Fellers . Note:  Produced in Technicolor,  Boy Meets Dog  was said to have been one of the most expensive commercials ever made for theatrical distribution as an “added attraction.” For more about Caravel Films, see Arthur Edwin Krows, “Motion Pictures—Not for Theatres,”  Educational Screen  18 (Dec. 1939): 363.
Topic: sponsored film
National Film Preservation Foundation
Apr 26, 2017 Arthur Lodge Productions
movies

eye 442

favorite 6

comment 0

The  Industry on Parade  series portrayed the nation’s industrial sector during the 1950s. The films strove for a broad representation of American enterprises and even included profiles of mom-and-pop operations. This episode showcases the role of industrial distributors in keeping factories running smoothly by providing manufacturers with plant supplies, replacement parts, tools and repair services. Note:   Industry on Parade  was a key component of a public relations campaign to promote...
Topic: sponsored film
National Film Preservation Foundation
Apr 26, 2017 Arthur Lodge Productions
movies

eye 308

favorite 4

comment 0

The  Industry on Parade  series portrayed the nation’s industrial sector during the 1950s. The films strove for a broad representation of American enterprises and even included profiles of mom-and-pop operations. This episode touts America as the most hygienic nation. It ranges from the dry-cleaning industry to soap and vacuum cleaner manufacturing. Note:   Industry on Parade  was a key component of a public relations campaign to promote the benefits of free enterprise. The series was...
Topic: sponsored film
National Film Preservation Foundation
Apr 26, 2017 Arthur Lodge Productions
movies

eye 323

favorite 3

comment 0

Series portraying the nation’s industrial sector during the 1950s. The films strove for a broad representation of American enterprises and even included profiles of mom-and-pop operations. This episode covers the process of mapmaking, from surveying and seismographic measurement to the manufacture of globes and raised-relief maps. Note:   Industry on Parade  was a key component of a public relations campaign to promote the benefits of free enterprise. The series was produced by NBC until...
Topic: sponsored film
National Film Preservation Foundation
Apr 25, 2017 Southern Educational Film Production Service
movies

eye 473

favorite 16

comment 0

Neorealist mental health film produced for parents and health care workers.  Palmour Street  shows the daily life of an African American family and demonstrates how good parenting prepares children for adulthood and nurtures emotional growth. Note:  The film was shot in Gainesville, Georgia, with a local cast.
Topic: sponsored film
National Film Preservation Foundation
Apr 25, 2017
movies

eye 1,172

favorite 8

comment 0

Early sex education film sponsored by the national group created to inform the public about sexuality and venereal disease. In  Gift of Life  a scientist helps a boy observe the reproductive processes of tiny plants and animals under a microscope and uses animated diagrams to explain the reproductive processes of higher animals and humans. Note:  The film was made for high school and college students, PTA groups, and similar audiences and praised by state educational authorities. It was...
Topic: sponsored film
National Film Preservation Foundation
Apr 25, 2017
movies

eye 603

favorite 10

comment 0

Partly animated technical film illustrating how radio works. After tracing the history of communications, from smoke signals to the telephone,  The Wizardry of Wireless  explains the principles of radio transmission and shows the operations of WGY, GE’s pioneering radio station in Schenectady, New York. 
Topic: sponsored film
National Film Preservation Foundation
Apr 25, 2017 Frank B. Gilbreth
movies

eye 1,355

favorite 7

comment 0

Footage drawn from Frank Gilbreth’s time and motion studies. The anthology includes a clip of his family, who were often used in his work-efficiency experiments. Note:  Also known as  Original Films of Frank and Lillian Gilbreth . The compilation was also issued in a 26-minute version with narration by James S. Perkins. Other films by Gilbreth are held by Purdue University. For more about Gilbreth’s use of films in research, see “Many Inventions,”  The Outlook , Mar. 29, 1913, 736.
Topic: sponsored film
National Film Preservation Foundation
Apr 18, 2017 WBTV (Charlotte, NC)
movies

eye 409

favorite 6

comment 0

Documentary showing the challenges faced by North Carolina’s mountain communities in adapting to modern life. According to Elmer Oettinger, North Carolina author Wilma Dykeman found that  The Vanishing Frontier  “explores, reveals, and interprets with cool intelligence and a warm sympathy the paradoxes, problems, and promises of our mountain region.” Note:  The film brought to the screen information from a 1962 Ford Foundation survey. Also known as  The Dying Frontier .
Topic: sponsored film
National Film Preservation Foundation
Apr 18, 2017
movies

eye 417

favorite 2

comment 0

Refutation of the National Right to Work Committee’s  And Women Must Weep , an antiunion film dramatizing a strike in Princeton, Indiana, in 1956–57.
Topic: sponsored film
National Film Preservation Foundation
Apr 18, 2017 On Film Inc.
movies

eye 929

favorite 10

comment 1

Film from the leading American producer of aluminum illustrating the versatility of the material in building and design.  Color and Texture in Aluminum Finishes  was singled out in the trade press for its avant-garde qualities and considered by Howard Thompson as “probably the most strikingly imaginative industrial short subject ever filmed in the United States.” Note:  Although originally targeted at design professionals, the short was also successfully shown to general audiences. On...
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Topic: sponsored film
National Film Preservation Foundation
Apr 18, 2017 Harmon Foundation
movies

eye 783

favorite 18

comment 0

Review of the artistic achievements of African Americans. Among the artists profiled are Aaron Douglas, Richmond Barthe, James Allen, and Georgette Seabrook. Also spotlighted is an exhibition of African American art at the Whitney Museum of American Art. Note:  NARA also holds outtakes. 
Topic: sponsored film
National Film Preservation Foundation
Apr 15, 2017 Audio Productions Inc.
movies

eye 646

favorite 5

comment 0

Drama illustrating the contribution of free enterprise, technology, and Westinghouse products to the American way of life.  The Middleton Family at the New York World’s Fair  pits a bohemian artist boyfriend against an all-American electrical engineer who believes in improving society by working through corporations. In experiencing together Westinghouse’s technological marvels at the fair, the family win back their daughter from her left-leaning boyfriend. Among the memorable moments are...
Topic: sponsored film
National Film Preservation Foundation
Apr 14, 2017 Wilding Picture Productions
movies

eye 555

favorite 6

comment 0

Film promoting television at a time when the medium was still in limited use. It shows how television works and tours GE’s flagship station, WRGB, in Schenectady, New York.
Topic: sponsored film
National Film Preservation Foundation
Apr 14, 2017 New York Central Railroad
movies

eye 2,055

favorite 43

comment 0

Travelogue sponsored by a railroad company serving New York City. Approaching the metropolis by rail, the film covers major tourist destinations such as Coney Island, Times Square, celebrated nightclubs, and Rockefeller Center, where NBC provides an experimental television demonstration. Note:  Produced in Technicolor. Also released in 16mm. Revised in 1948.
Topic: sponsored film
National Film Preservation Foundation
Apr 7, 2017 United Auto Workers
movies

eye 293

favorite 2

comment 0

Documentary about the 1938–39 Tool and Die Makers strike affecting eight General Motors plants. Told from the point of view of the strikers, the film shows the picket lines and Detroit police and ends with a question to Henry Ford: “Want to know who’s next?” Note:  The UAW called the strike to secure its position after it split from the American Federation of Labor. The Tool and Die Makers were a key group because their work was necessary for the first phase of production. The UAW...
Topic: sponsored film
National Film Preservation Foundation
Apr 7, 2017 Promotional Films Co.
movies

eye 807

favorite 5

comment 0

Documentary about the International Ladies Garment Workers Union. Told in flashbacks, the story recounts the life of a worker about to retire with a union pension. The veteran unionist looks back to the abuses common before unionization, the great organizing drives of the 1930s, and the benefits and stability brought by the union. Note:  Originally planned for showing to ILGWU locals,  With These Hands  opened instead on Broadway and played four weeks as a theatrical feature. Nominated for...
Topic: sponsored film
National Film Preservation Foundation
Apr 7, 2017 March of Time
movies

eye 259

favorite 2

comment 0

Promotional film for two-way radio equipment. Targeting municipal government decision makers,  A Voice Shall Be Heard  follows a Syracuse, New York, family through an atomic attack exercise and shows the role of the portable two-way emergency radio communications system in the coordination of rescue operations in the affected area. Note:  Also known as  And a Voice Shall Be Heard .
Topic: sponsored film
National Film Preservation Foundation
Apr 7, 2017 Philip Ragan Associates
movies

eye 787

favorite 8

comment 0

Warning about the threat of nuclear war. Sponsored by atomic scientists,  One World or None  uses animation to explain the development of atomic energy and the devastation that would result if a bomb were dropped on the United States. Atomic weapons were created by an international effort, and the only defense, the narrator argues, is for the world community to come together to seek their control. Note:  The Federation of American Scientists prepared a book by the same title; see Dexter...
Topic: sponsored film
National Film Preservation Foundation
Apr 7, 2017
movies

eye 1,344

favorite 22

comment 1

Film promoting television sets and the broadcast of New York’s first regularly scheduled programs. The short shows RCA’s production studios in Rockefeller Center, television demonstrations at the 1939–40 New York World’s Fair, RCA’s Empire State Building transmitter, and remote mobile broadcast units.
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Topic: sponsored film
National Film Preservation Foundation
Apr 7, 2017 Caravel Films
movies

eye 633

favorite 4

comment 1

Film showing the role of AT&T in facilitating network television transmission in the years before communications satellites. The live television broadcast of Tchaikovsky’s  Sleeping Beauty  ballet is sent from New York City to Wisconsin via AT&T’s coaxial cable and microwave relay system. Note:  Also released in 16mm. According to a report in  Business Screen , excerpts from  Stepping Along with Television  were included in the first program sent by AT&T’s relay system...
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Topic: sponsored film
National Film Preservation Foundation
Apr 7, 2017 Lee Dick Inc.
movies

eye 617

favorite 5

comment 0

Portrait of a typical day at the progressive Hessian Hills School in Croton-on-Hudson, New York, with narration by the students. The documentary includes scenes of the children studying and participating in projects.
Topic: sponsored film
National Film Preservation Foundation
Apr 6, 2017 John Sutherland Productions
movies

eye 2,862

favorite 17

comment 0

Big-budget film about iron and steel that was produced as part of U.S. Steel’s campaign against competing steel imports and alternative materials like aluminum. Told with animation and few words,  Rhapsody of Steel  presents the panoply of products made from steel, including a rocket that blasts into space. Note:  The film had a production budget of $350,000 and was shown theatrically in Pittsburgh and seven other cities. Dimitri Tiomkin’s score was also made available by U.S. Steel...
Topic: sponsored film
National Film Preservation Foundation
Apr 6, 2017 Frontier Films
movies

eye 1,631

favorite 8

comment 0

Documentary celebrating the work of the Highlander Folk School, a progressive adult education center founded in 1932 in the mountain community of Monteagle, Tennessee.  People of the Cumberland  demonstrates how education and the labor movement can transform an impoverished mining region and bring hope to its people. Made by activist filmmakers, the movie ends with a call for a “new kind of America.”
Topic: sponsored film
National Film Preservation Foundation
Apr 6, 2017 Gerald Productions Inc.
movies

eye 321

favorite 3

comment 0

Medical film sponsored by the Philadelphia-based pharmaceutical firm to illustrate how obesity affects the performance of simple everyday tasks. This unusual short made for physicians shows the struggle of an overweight traveler ascending the stairs at Pennsylvania station and trying to enter a phone booth to make a call. Fed up and exhausted, the man seeks medical advice. Note:   The Ordeal of Thomas Moon  was shot on location and used natural sound. The film contains no direct...
Topic: sponsored film
National Film Preservation Foundation
Apr 6, 2017 Audio Productions Inc.
movies

eye 1,384

favorite 6

comment 0

Promotional film introducing self-service long-distance dialing. Showing the prototype service in Englewood, New Jersey,  The Nation at Your Fingertips  demonstrates how direct dial and the new area code system enable callers to make contact instantly without operator assistance. The film ends with a corporate promise to continue the AT&T tradition of technological innovation.
Topic: sponsored film
National Film Preservation Foundation
Apr 6, 2017 John Sutherland Productions
movies

eye 1,721

favorite 7

comment 0

Pro-business cartoon explaining the role of investment capital in building America’s prosperity. Because of far-sighted investment in industry, the American worker, personified by Brooklyn-accented Joe, is “king of the workers of the world” and has higher wages and shorter hours than his counterparts abroad.  Meet King Joe  argues that in view of the rewards workers reap from the American economic system, it is in labor’s best interest to cooperate with management. Note:  Part of...
Topic: sponsored film
National Film Preservation Foundation
Apr 6, 2017 Western Electric Co.
movies

eye 819

favorite 7

comment 0

Animated demonstration showing how the Western Electric motion picture sound system works. In this lively cartoon, “Talkie” brings “Mutie” to “Dr. Western,” who gives him a voice. The team shows how sound motion pictures are made and reproduced. Note:  Carlyle Ellis, the early industrial and educational filmmaker, contributes the voice for Dr. Western.
Topic: sponsored film
National Film Preservation Foundation
Apr 6, 2017 Harold Mayer Productions
movies

eye 1,342

favorite 7

comment 1

Documentary celebrating the 50th anniversary of the Amalgamated Clothing Workers of America by outlining the improvements the union has won for clothing workers over its five decades.  The Inheritance  draws from archival and modern live-action footage and features songs contributed by popular artists. Note:  The film premiered theatrically in New York City and was shown widely to unions and community organizations. It was also distributed in 40- and 16-minute versions.
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Topic: sponsored film
National Film Preservation Foundation
Apr 6, 2017 G. Edward Griffin
movies

eye 3,382

favorite 34

comment 0

Right-wing film arguing that the civil rights movement and urban disturbances of the 1960s were evidence of a worldwide communist revolution and growing dominance at home. The polemic warns that communists may be planning to create an independent African American state. Note: A narchy, U.S.A.  incorporates purchased news footage.
Topic: sponsored film
National Film Preservation Foundation
Apr 5, 2017 Palmer Pictures
movies

eye 374

favorite 4

comment 0

Promotional film for the U.S. merchant shipping fleet that emphasizes its importance in war and peace and argues for expanded foreign trade following World War II. The film includes scenes of prewar China. Note:  Produced in Kodachrome.
Topic: sponsored film
National Film Preservation Foundation
Apr 5, 2017 Sandra W. Bradley
movies

eye 510

favorite 4

comment 0

Short suggesting that the Central American conflicts of the era were an indicator of Soviet-Cuban expansionism and a threat to American interests. The piece warns that Soviet-Cuban influence could spread throughout Central and South America and northward. Appearing are Ronald Reagan, Jeane Kirkpatrick, Henry Kissinger, and Alfonso Robelo, a former Sandinista leader. Note:  Produced for television and for nontheatrical viewing. Updated in 1982.
Topic: sponsored film
National Film Preservation Foundation
Apr 4, 2017 Ford Motor Co.
movies

eye 541

favorite 4

comment 0

Series of some 20 episodes, some with animation, illustrating news events and Ford-related subjects. This episode shows Buffalo Bill and the 101 Ranch Wild West Show, a celebration of the opening of the Ford Assembly Plant in Oklahoma City, a patriotic parade by Ford employees in Detroit, and President Woodrow Wilson attending a memorial service for Yuan Shikai, president of the Republic of China.  Note:   Film World and A-V News  reported that the series was distributed for virtually no fee...
Topic: sponsored film
National Film Preservation Foundation
Mar 31, 2017 Edison Mfg. Co.
movies

eye 793

favorite 6

comment 1

Early advertising film. Various national symbols—an American Indian, John Bull, Uncle Sam—appear in front of an ADMIRAL CIGARETTE sign. A showgirl leaps out to shower cigarettes on the group and unfolds a banner reading WE ALL SMOKE.
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Topic: sponsored film
National Film Preservation Foundation
Mar 31, 2017 RKO-Pathé
movies

eye 999

favorite 7

comment 0

A comprehensive, behind-the-scenes tour of NBC’s radio, television, and sound recording studios at Rockefeller Center in New York City. Note:  Distributed theatrically and nontheatrically and broadcast by NBC television stations.
Topic: sponsored film
National Film Preservation Foundation
Mar 28, 2017 Jerry Fairbanks Productions
movies

eye 1,119

favorite 17

comment 0

Glossy musical made to promote color “decorator” telephones. The short tells the story of newlyweds whose honeymoon must be delayed until the husband completes a new song for his client. As the husband struggles with writer’s block, his wife dreams about a remodeled home with color phones in every room, from the bedroom to the kitchen. Fortunately the telephone dial clicks provide the needed musical inspiration for the husband, and the couple jubilantly sing his new song “Castle in the...
Topic: sponsored film
National Film Preservation Foundation
Mar 28, 2017 Robert J. Enders Inc.
movies

eye 1,008

favorite 8

comment 1

Civil defense film promoting the well-maintained house as part of America’s line of defense against nuclear attack. Cosponsored by the paint and coating industry’s national trade association and the federal government,  The House in the Middle  uses footage shot at the Nevada Proving Ground (now the Nevada Test Site) to demonstrate how a clean, freshly painted house has the survival edge in the event of a nuclear blast. Note:  Released in 16mm Kodachrome and in black and white. Abridged...
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Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 John Sutherland Productions
movies

eye 917

favorite 11

comment 0

Short sponsored by the United Fruit Company to blunt “communist propaganda claims” in the American and Latin American press. Using animation and live action, the short describes the benefits of the “living circle” of interdependent trade between Central America and the United States. Note:  The companion to  Bananas? Si, Señor! ,  The Living Circle  was reportedly seen by more than 17 million viewers during its first eight months of release. Both films were distributed with Spanish...
Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 John Korty
movies

eye 689

favorite 16

comment 0

Pacifist plea sponsored by a Quaker group. To a voice-over commentary describing the arms race,  Language of Faces  presents a montage of human faces and activities that culminates in a silent vigil at the Pentagon. Note:  John Korty also made  The Autobiography of Miss Jane Pittman . Teiji Ito, husband of Maya Deren, composed the score for Deren’s  Meshes of the Afternoon .
Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 Knickerbocker Productions
movies

eye 758

favorite 4

comment 0

Film sponsored by Western Electric (AT&T’s equipment manufacturing division), the builder of the United States Air Force’s White Alice Communications System in Alaska.  Land of White Alice  introduces the people and geography of the new state as well as the Western Electric radio-relay system, which links far-flung military sites, alert stations, and missile-warning facilities. Ralph Caplan praised the film’s “intrinsically dramatic and highly photogenic” portrayal of...
Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 Caravel Films Inc.
movies

eye 335

favorite 7

comment 1

Advertisement for vacuum-packed canned coffee that was produced primarily for screening at the 1939–40 New York World’s Fair. In the narrative a young puppeteer proves to his prospective father-in-law, a coffee packer, that puppeteering is a viable occupation by using marionettes to tell the story of coffee. The young man uses 80 string puppets and deep, dimensional sets to explain how coffee is grown, harvested, roasted, and packed in vacuum cans to retain flavor. Note:  Also distributed...
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Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 John Sutherland Productions
movies

eye 1,204

favorite 14

comment 0

Animated history of the American economic system told from a pro–free enterprise perspective.  Free enterprise, the narrator argues, can be traced to the Bill of Rights, and the Founding  Fathers regarded “political and economic freedom” as “interlocking inseparably.” However, in  contrast to what the film characterizes as the favorable economic climate of colonial America  (where individuals had the “freedom to go into business”), today’s government imposes taxes  and...
Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 Fleischer Studios
movies

eye 761

favorite 10

comment 1

Advertising cartoon filled with double entendres and suggestive imagery. Leonard Maltin called it “a delightful short, with a bouncing-ball chorus, that ranks alongside any contemporary Fleischer cartoon in terms of quality and content.” Note:   In My Merry Oldsmobile  takes its title from the 1905 song by Gus Edwards and Vincent P. Bryan. The film was distributed theatrically.
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Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 Harmon Foundation
movies

eye 289

favorite 5

comment 0

Documentary about the Hampton Institute’s philosophy of integrated work and study. The film illustrates the opportunities for African American students in the trades, agriculture, home economics, the arts, education, and business and also shows young men and women in civilian and military training programs. Note:  The documentary premiered at the home of President Franklin D. Roosevelt in Hyde Park. The Amateur Cinema League listed the film as one of the 10 best 16mm pictures of 1941....
Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 Clemson College Extension Service
movies

eye 520

favorite 10

comment 0

Introduction to cockroaches and their extermination sponsored by an insecticide manufacturer.  Good-bye, Mr. Roach  promotes the use of Velsicol’s Chlordane both at home and in larger pest-control projects. In one scene the workers pump the insecticide directly into sewers. Dramatic music accompanies a time-lapse sequence of roaches emerging from eggs. Note:  The film was a companion to  Goodbye, Mrs. Ant . Originally produced in Kodachrome.
Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 Public Affairs Films
movies

eye 245

favorite 5

comment 0

Pro-labor film blasting the greed and cunning of the “big boys” in government and in the National Association of Manufacturers who oppose organized labor.  For the Record  sees strikes as an important way to protect worker interests and explains how collective-bargaining gains were lost through the Taft-Hartley Act.
Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 International Film Foundation
movies

eye 1,027

favorite 11

comment 0

Subtle case study produced for parents, teachers, and mental health professionals on the importance of constructive parenting in overcoming childhood fears. The parents of a healthy five-year-old do not grasp why their child fears entering a cave. The mother tries to be sympathetic, but the father shows impatience. Feeling anger at his father, the child drowns his stuffed bear. After the parents take time to think about their son’s behavior, they resolve to show greater understanding, and...
Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 Alan Shilin Productions
movies

eye 932

favorite 11

comment 0

dvertising film for tobacco products profiling the modern Sioux people of the Rosebud Reservation in South Dakota.  Fallen Eagle  includes reenactments of traditional ceremonies but also points to the economic plight of the current-day Sioux. Improved opportunities, the film suggests, could come from the development made possible by the damming of the Missouri River. Note:  Part of an award-winning series of seven films. According to  Business Screen , the sponsor chose a Native American...
Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 University of Oklahoma
movies

eye 2,001

favorite 40

comment 1

Case study documenting a patient’s treatment for paranoid schizophrenia. Made for health professionals,  Mental Hospital  shows daily life at the state facility, including hydrotherapy and electroconvulsive therapy sessions. The film ends with the patient’s discharge. Note:  Shot at the Central State Hospital in Norman, Oklahoma. Since patients were not legally competent to sign releases, the producer recruited crew and friends for the cast.
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Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 Lee Dick Inc.
movies

eye 511

favorite 8

comment 0

Documentary sponsored by a labor advocacy group to draw attention to the industrial diseases plaguing zinc and lead miners in the tristate region of Kansas, Missouri, and Oklahoma. Note:  Sheldon Dick initially came to the region to take photographs for a Tri-State Survey Committee report and stayed on to make  Men and Dust . Gerald Markowitz and David Rosner write that the tristate advocacy campaign was pivotal in alerting the public to the industrial health hazards faced by American workers...
Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 Affiliated Film Producers
movies

eye 621

favorite 6

comment 0

Sensitive film produced for the training of mental health workers.  Man to Man  portrays the bond that develops between an aide in a psychiatric hospital and a severely depressed patient.
Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 Audio Cinema Inc.
movies

eye 401

favorite 5

comment 0

Short produced as part of Metropolitan Life’s health education program.  Man Against Microbe  recaps 300 years of progress in public health and shows the contributions of major research scientists. The optimistic close depicts a baby receiving an immunization against diphtheria, which at the time was still a national health problem. Note:   Man Against Microbe  was distributed in sound and silent versions and also made available in 16mm. In 1934, it played in New York City theaters as...
Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 Stoney Associates
movies

eye 371

favorite 1

comment 0

Training film for police officers explaining how to recognize and handle the mentally disturbed and developmentally disabled. At the time of the film’s making, the police were generally the first responders in psychiatric emergencies. The film uses dramatized scenes featuring New Orleans police officers and nonprofessional actors to illustrate how to communicate and control anxious, confused, and possibly violent people. Note:  Based on a pamphlet by Lloyd Rowland, director of the Louisiana...
Topic: sponsored film
National Film Preservation Foundation
Mar 24, 2017 Leopold Steiner
movies

eye 333

favorite 4

comment 0

Documentary about the co-operative movement in the Midwest. The film is structured around the tour of a six-member study group to consumer co-operatives in eight states and concludes with a radio broadcast of the group’s findings.
Topic: sponsored film
National Film Preservation Foundation
Mar 23, 2017 Charles Guggenheim & Associates
movies

eye 745

favorite 9

comment 0

St. Louis’s annual report to taxpayers.  The Big City  visually illustrated how tax dollars were put to good use and was considered a “graphic, fluent and compact documentary” by Howard Thompson. Note:  Sixteen prints were made for exhibition by schools, civic organizations, and church groups. For more on the filmmaker, see Shelby Coffey III, “Politics as an Art Form: Guggenheim and the Movies,”  Washington Post , Feb. 9, 1969, 262.
Topic: sponsored film
National Film Preservation Foundation
Mar 23, 2017 United Productions of America
movies

eye 2,566

favorite 27

comment 0

Animated film speaking out for racial tolerance. Using small green demons to caricature racial prejudice, the cartoon argues that the only real difference among the races is skin color and that underneath, all people are the same. Bosley Crowther wrote that the UAW, seeking to widen labor support in the auto industry, sponsored the film “to counteract a critical race-relations problem among the workers in Detroit.” Note:  Based on the pamphlet  Races of Mankind  by Ruth Benedict and Gene...
Topic: sponsored film
National Film Preservation Foundation
Mar 23, 2017 Harmon Foundation
movies

eye 783

favorite 26

comment 0

Educational film surveying the instruction of the fine and performing arts at leading African American institutions, including Calhoun, Dillard, Fisk, Hampton, and Howard. The film argues that exposure to theater, music, dance, and the fine arts produces well-rounded students and enriches their lives. Note:   Art in the Negro Schools  was part of the sponsor’s Negro Education for American Living series. The foundation provided funds for parks, established the Religious Film Association,...
Topic: sponsored film
National Film Preservation Foundation
Mar 23, 2017 Impact Films
movies

eye 460

favorite 1

comment 0

Dissection of the film  Operation Abolition , which was produced by the House Un-American Activities Committee to show communist involvement in the protests sparked by its 1960 hearings held in San Francisco.  Autopsy on Operation Abolition  includes an interview with historian Henry Nash Smith, who attacks  Operation Abolition  as “a deliberate falsification” but is sympathetic to its anticommunist viewpoint. Note:  The Catechetical Guild is a Roman Catholic educational organization.
Topic: sponsored film
National Film Preservation Foundation
Mar 23, 2017 Roland Reed Productions Inc.
movies

eye 422

favorite 4

comment 1

Driving safety film sponsored as a public service by oil companies. Of five drivers who leave home in the morning, only four return, and we wait to learn who the victim is. The film gives considerable discussion to careless driving habits and depicts Angelenos from different walks of life as well as their homes, neighborhoods, streets, and freeways. Note: And Then There Were Four  was shown theatrically in first-run houses before being distributed on the nontheatrical circuit and released in...
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Topic: sponsored film
National Film Preservation Foundation
Mar 23, 2017 Jam Handy Organization
movies

eye 1,146

favorite 7

comment 0

Industrial film detailing the manufacture of automobiles at Chevrolet’s Flint plant.  Master Hands  shows tool and die making, founding, casting, welding, part fabrication, and final assembly. The process concludes with the consumer behind the wheel of his new car. The film is set to a Wagnerian score performed by the Detroit Philharmonic Orchestra and includes only two lines of narration; in  Master Hands  the elemental work of industrial production speaks for itself. Note:  Part of...
Topic: sponsored film
National Film Preservation Foundation
Mar 23, 2017 Roland Reed Productions
movies

eye 941

favorite 6

comment 0

Longest of four dealer promotion films in a two-hour series produced to promote Westinghouse home appliances.  Ellis in Freedomland  breaks into two parts. In the first, a store manager has a dream in which talking appliances, speaking with the well-known voices of major film and television stars, offer tips on increasing sales. The second introduces “Freedom Fair,” Westinghouse’s spring sales event, and celebrates through a song-and-dance number how the company’s appliances free...
Topic: sponsored film
National Film Preservation Foundation
Mar 22, 2017 MPO Productions Inc.
movies

eye 362

favorite 6

comment 0

Film surveying the role of chemistry in American life and the central role of the people, products, and plants of Monsanto. Intended for nontheatrical use and broadcast,  Decision for Chemistry  is structured around questions asked by a young boy. Note:  Also released in 33-minute nontheatrical and 28-minute television versions. A 16-minute version was shown in 1954 on NBC’s  Omnibus . The film was selected as one of 20 contemporary American documentaries to be shown at New York’s...
Topic: sponsored film
National Film Preservation Foundation
Mar 22, 2017
movies

eye 292

favorite 2

comment 0

film highlights the history of the telephone, from Alexander Graham Bell’s invention to the linking of New York City and San Francisco by transcontinental voice line on January 25, 1915, with the final connection made at the Nevada-Utah state line. The short details how AT&T departments worked together to achieve long-distance telephony. Note:   A Continent Is Bridged  was intended for both corporate and public screenings and in March 1940 was broadcast from NBC’s experimental TV...
Topic: sponsored film
National Film Preservation Foundation
Mar 22, 2017 Blaché Screen Service
movies

eye 288

favorite 5

comment 0

Made by San Francisco–based producer Maurice Blaché, the  Buy at Home  series promoted local small town commerce across the western United States during the Great Depression. This example was made in Burlingame, California. It features ads for merchants and various citizens—from firefighters and police officers to students of McKinley Elementary School and members of the Burlingame–San Mateo Lions Club.
Topic: sponsored film
National Film Preservation Foundation
Mar 22, 2017 Documentary Film Associates
movies

eye 1,184

favorite 8

comment 0

Internationalist film exploring the economic and political importance of Latin America to the United States. A document of the “Good Neighbor Policy” era,  The Bridge  shows the endemic poverty and recent industrialization of Latin America and looks to such postwar advances as air travel, the “bridge” that will eventually link the United States with its neighbors to the south. The  New York Times  quoted Willard Van Dyke as saying, “We cannot expect to do much trade with South...
Topic: sponsored film
National Film Preservation Foundation
Mar 22, 2017 Audio Productions Inc.
movies

eye 4,993

favorite 20

comment 0

First breast-cancer-awareness film released for wide distribution. Promoting self-examination as an early detection technique, the film shows women how to check for breast cancer symptoms. Note:  The ACS reported 1,300 prints in circulation in the first year of release. The film was said to have reached 1 million women over the age of 35. Also distributed in a 16-minute version. Revised version,  Time and Two Women , released in 1958.
Topic: sponsored film
National Film Preservation Foundation
Mar 15, 2017 Wilding Picture Productions
movies

eye 729

favorite 9

comment 1

Narrative promoting the sponsor’s Hotpoint appliance line. The plot involves a wealthy manufacturing heir who elopes with a nightclub singer who can’t cook. When the couple break up, the singer goes to cooking school, learns how to use Hotpoint appliances, and prepares the perfect meal for her estranged husband. They reunite and the accomplished cook earns the respect of her formerly unsupportive in-laws. The film includes scenes of a television program promoting the Hotpoint electric...
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Topic: sponsored film
National Film Preservation Foundation
Mar 15, 2017 Affiliated Film Producers
movies

eye 379

favorite 5

comment 0

Psychologically sophisticated drama, produced for mental health and social professionals, about the struggle of a discharged mental hospital patient to adjust to his new construction job and win the acceptance of his fellow workers.
Topic: sponsored film
National Film Preservation Foundation
Mar 15, 2017 Affiliated Film Producers
movies

eye 630

favorite 5

comment 0

Simple, affecting case study produced for social workers and psychologists and illustrating how counseling can help children come to terms with anger. Young Tommy Randall has been caught stealing money from his teacher’s purse and receives help from a psychiatrist. A psychiatric social worker enables his mother to better understand her relationship with her son. This sensitive documentary is filled with revealing behavioral details. Note:  Shot in the Huron Valley Child Guidance Clinic near...
Topic: sponsored film
National Film Preservation Foundation
Mar 15, 2017 Educational Film Institute, New York University
movies

eye 708

favorite 6

comment 0

Stark, realistic documentary showing poorly educated “mountain peoples” living in poverty and stricken with disease. Their solace comes in strong family bonds and the prospect of improved educational opportunities. Note:  Shot in Kentucky, the film was made in conjunction with  The Children Must Learn . John Ferno had been a cameraman for Joris Ivens and Henri Storck. Irving Lerner had a lengthy career as a producer, editor, and director; see Thomas J. Brandon, “Irving Lerner: A...
Topic: sponsored film
National Film Preservation Foundation
Mar 15, 2017 Campus Film Productions
movies

eye 498

favorite 2

comment 1

Training film made for mental health and social workers.  Activity Group Therapy  explores the development of socially maladjusted boys, 10 and 11 years old, over 65 weeks of activity group therapy. Using concealed cameras and microphones, the film records how the subjects act out their disturbances and documents their interactions with a therapist and with other boys. A dense and absorbing record of children’s vernacular speech and body language, this unrehearsed film argues for...
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Topic: sponsored film
National Film Preservation Foundation
Mar 15, 2017 Charles Guggenheim & Associates
movies

eye 780

favorite 7

comment 0

Documentary, with some dramatized sequences, covering the racial integration of St. Louis public schools after the 1954 Brown decision. William J. Sloan wrote, “The film was noteworthy in that it revealed, at least briefly, the fears of Negro parents in having their children attend school with white children.” Note:  The film employed nonprofessional actors and voice-over narration by a local schoolteacher. Nominated for an Academy Award for Best Documentary Short Subject in 1956.
Topic: sponsored film
National Film Preservation Foundation
Mar 8, 2017 MPO Productions
movies

eye 3,039

favorite 58

comment 0

Best-known of the films presenting “Motorama,” General Motors’ annual traveling automobile and appliance trade show. This example introduces the 1956 automobile models, Frigidaire’s “Kitchen of Tomorrow,” electronic highways of the future, and GM “dream cars” the Oldsmobile Golden Rocket and the turbine-powered Pontiac Firebird II. An amalgam of styles drawn from industrial stage shows and Hollywood musicals,  Design for Dreaming  has become emblematic of 1950s futuristic...
Topic: sponsored film
National Film Preservation Foundation
Mar 8, 2017 Centron Productions
movies

eye 3,324

favorite 12

comment 0

Safety film for heavy equipment operators that was commissioned by the construction equipment manufacturer. Reminding workers to follow procedures and stay alert,  Shake Hands with Danger  features simulated accidents and a memorable title song. Note:  “Herk” Harvey directed the independent horror film  Carnival of Souls .
Topic: sponsored film
National Film Preservation Foundation
Mar 8, 2017 Affiliated Film Producers
movies

eye 487

favorite 7

comment 0

Institutional profile of Manteno State Hospital in Illinois. Produced for health care workers,  Working and Playing to Health  shows the mental hospital’s occupational, recreational, and industrial therapy programs. One of the largest facilities of its kind in the United States, in 1953 it treated some 7,900 patients with illnesses ranging from schizophrenia to Parkinson’s disease. Note:  Received a Golden Reel Award from the American Film Assembly in 1954. For more about the hospital,...
Topic: sponsored film
National Film Preservation Foundation
Mar 8, 2017 University of Oklahoma
movies

eye 281

favorite 2

comment 0

Well-crafted film on the health problems caused by emotional stress. The drama follows a white-collar worker with a peptic ulcer through tension-filled scenes at work and at home. Linking emotional stress with physical illness,  Ulcer at Work  espouses the now-discredited theory that ulcers result from a child’s unsatisfied oral gratification needs. Note:  The cast includes real-life doctors.
Topic: sponsored film
National Film Preservation Foundation
Mar 8, 2017 Film Documents
movies

eye 495

favorite 8

comment 0

Training film for mental health workers that explores the strain of retirement and old age. When a 62-year-old woman is forced to retire, both she and her family find it difficult to cope with the change. The film argues that it’s best to accept old age and learn to adjust. Note:  Helen Levitt became a cameraperson on  The Savage Eye  and a television writer.
Topic: sponsored film
National Film Preservation Foundation
Mar 8, 2017 Gentron Productions
movies

eye 580

favorite 4

comment 0

Anti-union film dramatizing a strike staged by the International Association of Machinists in Princeton, Indiana, in 1956–57. Note:  The film was based on a fictionalized pamphlet by Rev. Edward Greenfield, an anti-strike movement leader who worked as a propagandist for a right-to-work organization in California.  And Women Must Weep  was used to counter union organizing campaigns; in 1963, the National Labor Relations Board nullified a union representation election because the film was...
Topic: sponsored film
National Film Preservation Foundation
Mar 8, 2017 United Productions of America
movies

eye 1,013

favorite 15

comment 0

Film sponsored by the radio network to assert the continued relevance of radio advertising at a time when television was emerging as a major broadcast medium.  More Than Meets the Eye  visualizes sound through symbols and was lauded by  Modern Industry  as borrowing effectively from abstract art. Note:  For more information about the production company, see Bosley Crowther, “McBoing Boing, Magoo and Bosustow,”  New York Times , Dec. 21, 1952, SM14.
Topic: sponsored film
National Film Preservation Foundation
Mar 8, 2017 Frank Ross Productions
movies

eye 1,406

favorite 7

comment 0

Advocacy film commissioned by the civil rights organization to discourage ethnic and racial prejudice. Caught in a dispute that assumes ethnic dimensions, a group of boys find common interests through the intervention of Frank Sinatra, who tells a story and sings two songs. Note:  The title number was written by Earl Robinson and Lewis Allan [Abel Meeropol]. This widely distributed film, produced at the end of World War II, discourages prejudice but disparages people of Japanese ancestry.
Topic: sponsored film
National Film Preservation Foundation
Mar 8, 2017 John Sutherland Productions
movies

eye 3,144

favorite 13

comment 0

Animated critique of New Deal–type liberalism. In a dream “Albert,” a worker in a statist economy, is forced to watch a state-sponsored “free movie” on national planning. On awakening, he is convinced of the failings of excessive government control.
Topic: sponsored film
National Film Preservation Foundation
Mar 4, 2017 Bill and Cora Baird
movies

eye 1,137

favorite 13

comment 0

One of the Bell Telephone System’s many films instructing the public on proper use of the telephone. Bobby finds his lost dog with the help of the residents of Telezonia, who teach him how to use directory assistance, party lines, and proper phone manners. Note:   Adventure in Telezonia  was the Bairds’ second film for AT&T; “Telezonia” was the name of an instructional package on good telephone habits that was prepared for schools. It contained this film as well as practice...
Topic: sponsored film
National Film Preservation Foundation
Feb 17, 2017 Wilding Picture Productions
movies

eye 977

favorite 6

comment 0

Self-improvement film funded by a paper company. In the story a dissatisfied factory worker imagines what it would be like to become a company foreman or the company president. The worker comes to learn that every employee, regardless of position, must be productive to succeed. Through this parable,  1104 Sutton Road  argues that improving personal relations and communications in the workplace increases productivity and makes each em­ployee a better person. Note:  Released in Technicolor...
Topic: sponsored film
National Film Preservation Foundation
National Film Preservation Foundation
collection
320
ITEMS
300,939
VIEWS
Feb 15, 2017
collection

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The National Film Preservation Foundation is the nonprofit organization created by the U.S. Congress to help save America's film heritage. We support activities nationwide that preserve American films and improve film access for study, education, and exhibition.
Topics: preservation, library of congress