AK Rockefeller (aka Humphrey King aka Zero-X aka bedlamfury) is the leader & co-founder of the ITS_Arts_Collective, an international community of multi-media artists and activists. ITS Artists work in many diverse mediums including music, digital art, film and video art, performance art, creative writing, photo journalism, painting, sculpture, culinary arts, and everything in between. Our work celebrates and explores the fundamental narrative structures underlying how we create ourselves as individuals and the profound effects these narratives have in how we interface with each other, either as friends, lovers, co-workers, acquaintance, members of local communities, tribes, nations, or as component parts of humanity as a whole, and even members of our own art collective. Within the collective our roles and identities are constantly mutating and it is common, even encouraged, to co-opt other members works to build upon, or to alter them. It is even common to publish under someone else's moniker as each "personality" evolves to suit a different useful function within in the whole. As such, no one person can truly claim to be who they really are, within the collective, while at the same time being entirely free to proceed without restriction in whatever direction is necessary to complete whatever particular task they are engaged in, using whatever methods that are deemed most useful at the time. Our work has been featured in various mainstream press outlets (the guardian, vice, mtv, truthdig, the international, hrbrief, the seattle star, the ecologist etc. etc.). We fully support the ethos of the creative commons philosophy of content distribution, but not as an alternative to the mainstream, since alternative is just another way to say marginalized, but as a way to fundamentally transform what is expected from the mainstream, and, indeed, what they expect from themselves. If you make art and are politically motivated please check us out, and if you would like to participate in any way, big or small, feel free to please contact us.