These days, the bird’s the word. Since shelling out $44 billion for Twitter, critics say Elon Musk is knocking the social media giant off its perch. Under his guidance, a slew of firings, a resurgence of unsavory Tweeters, and a bevy of on-again, off-again bans, have all raised questions about the platform’s long-term viability. Some investors have labeled Musk an albatross around Twitter’s neck, calling for him to stay focused on Tesla and SpaceX. Others say Musk is actually freeing the bird from anti-conservative censorship, which will engender more open discourse. His moves, they say, are all a part of a broader business acumen that has proven successful in the past. In that context, we ask the timely question of whether Elon Musk is killing Twitter.