A parody of 2005’s Photograph from Canadian band Nickelback was uploaded to the company’s official YouTube channel this morning under the innocuous name “Google Photos — Look at your photographs.”
Google Photos makes it easy to look back on the photos that make you laugh: matching bow ties, noodle-like hair, selfies, and all.
At just over a minute long, Nickelback wrote and recorded this new version with Google. This collaboration was born out of the company realizing how the song reflected the core mission of Photos to help users relieve their memories.
Fifteen years ago, we had no idea that the photos on our mobile devices would become such a ubiquitous part of all of our lives. When Google approached us with the idea about marrying the song with Google Photos we felt like it would be a fun and nostalgic way to give the song a lyrical refresh and share some of our favorite memories.
Chad Kroeger