just two hours from now, apple will unveil what the apple watch can do. >> and it's also 11:00 a.m. here on wall street and "squawk alley" is live. >> this is one device. and we are calling it iphone. >> and we'd like to show it to you today for the first time. and we call it the ipad. apple watch is the most personal device we've ever created. >> out on assignment today. i am in san francisco outside the apple event that is set to kickoff in just a couple hours. here with me is the dream team, good to have you guys. >> great to be here. >> early monday morning where we've lost an hour. >> yes. spring forward according to apple. >> john fort still has everything covered along with simon hobbs and steinberg, ceo of the daily mail north america. it is a huge day for apple as we said in just a little under two hours from now, the company is expected to fully reveal its plans for the apple watch. the company's first new product line in five years. it's also the first new product launch under ceo tim cook. but the most important will be how much is it really going to cost. how much will

apple saying hbo now will premier next month. time warner owns hbo. apple at the apple event. both companies getting press at hbo's parent time warner getting a pop. back to you, ty. >> thank you very much. >> to the bobbed market now and rick santelli at the cme. >> i found an easier way to handicap where they've been hanging out. let's look at year-to-date and thus the movement thus that are and getting ready for the kwaupt taifsh easing. it's pretty much the first week will be the high yields for everything i'm looking at. we're down three basis points sitting here at 220. basically from where he we had the highs of the we're. boons, down 23. italy at 62. they're buying some of the crudiest -- is that a sdeebt word here -- and getting in front of it, and thus far, the strategy has worked. the markets on guard for hiccups, and if you think there's hiccups, take it easy. just buy the euro -- dollar versus the euro that continues to make 11 and a half year new lows about every session. back to you. >> the king dollar mampz on. thank you very much, ricky. let's take a look at w

apple watch. first, let's get a check on our top headlines. eu finance ministers warning greece it has to pick up the talk to secure more bailout fund. greece will run cash in three weeks unless it gets more aid. >> we have said we would support greece further if they continue on the reform path. i think that talks about the program and the reforms that are needed should restart very quickly. we are losing too much time. cory: a preliminary four-month extension started last month but the latest proposals have been inadequate. mall owner simon properties offer to buy its competitor. the offer comes after macerich refused to talk about previous deals earlier. most of their properties are located in call-up on you and arizona. mcdonald's things keep getting worse. a report of nine straight months of declining same-store sales. in the u.s., sales were down 4% in february. the stock is up as the new ceo begins his second week on a job. mcdonald's also says it recognizes it has to adapt to changing cust

that is the day that apple starts selling the apple watch. apple three announced the watch at the san francisco yerba buena center. tim cook: apple watches the most personal device we have ever created. it is not just with you. it is on you. since what you wear is an expression of who you are, we designed apple watch to appeal to a whole variety of people with different tastes and frank references. cory: the watch comes in aluminum, stainless steel, and gold. apple also unveiled a new macbook. even though it is the second time apple has unveiled its watch, it still got a lot of attention. gene munster: i think this will take a similar trajectory as other apple products like the ipod or the iphone. with consumers actually running out and buying it, it will probably be a year or a year and a half but they have laid the foundation for that. reporter: do you think customers, consumers pay attention to what the apple watches for? gene munster: that really depends. it will spark understanding for why people will want to go out and buy the watch. th

you apple solves that by doing what apple does best. makes it look cool by introducing a range of locations. whether or not you will want to pick your own but for wearing one in public is a big? how easy will it be to take those calls. i think what will happen -- >> rob they veered away from. this would fit. they wanted to be able to take your blood sugar. they realize that they could not really do that. do they need that? >> i think that is what a lot of us were looking for to make this particular market. when they brought out the ipod the tech knowledge he was not really where it needed to be but it got there. you got to the kind of volume that the market was looking for. the technology was not really there. we have the problem with the watch the two small for display but too big for the rest. >> you will both be back in a little. it really popped on the news. now giving back all of those games. apple is going to some extreme lengths to make sure that the apple watch lives up to all the hype. why the "new york times" is spooked by the

this could help it sell more apple tvs which apple just slashed the price on by 30 bucks to $69. time warner moved higher on the news yesterday. apple closing lower. both companies are trading down today with this morning's sell-off. time warner's first direct to consumer offering is a key test not just for time warner but for the entire cable industry. the question is whether it will create incremental new frv internet only customers or cannibalize the cable bundle. morgan stanley prizes hbo's launch and says it won't hurt time warner, says he's watching whether other channels will follow suit which could drive cord cutting. when apple's exclusive expires in three months expect other streaming services like amazon and row cu to start selling hbo now but the exclusive does not cover cable providers and time warner is in talks with all of them. verizon and at&t to time warner cable and cox talking about selling this hbo now service likely bundled with broadband. carl, we'll have to see if that happens. >> the reinvention of television. thank you very much. julia boorstin out in l.

on apple tv. give people seem to care about that? -- do people seem to care about that? dan: people seem to care about it, but there is this idea of cord cutting and how you will do it. apple has just announced they will make it much easier. the other interesting post i thought was the ceo of nissan just came back from the geneva auto show and said the question he got asked about most often was how he was feeling about the apple car. not the watch, but the car, and his one of you was, great. david kirkpatrick was saying that apple takes big ideas and spread them all over the world. the apple car fits that mold more than a watch. if apple can can drew -- can come through with the car that is for the masses, but does incredible things, that will change the face of the auto industry. carlos was saying, bring it on. alix: does he see it as an -- as a car that apple makes or that nissan makes an apple installs the controls? dan: he did not say. apple want a car that is zero emission for everyone. alix:

apple is gaining strength. you can just feel that apple is gaining strength. i think they will do extraordinarily well. the interesting thing about apple with tv is that apple keeps refusing to build the tv. everybody keeps predicting there will be an apple tv you put on your wall. they don't build it. i believe that why they don't build the tv goes back to the power of the smartphone, which is a smart phone upgrade cycle is two years. the upgrade cycle for tvs is five years or seven years or 10 years. the tv will become a dumb peripheral for the smartphone. the tv will be the dumb recipient of the content. i think they think that is a low margin business that other people can pursue. >> what is the future of elon musk? >> obviously he will build the iron man suit. [applause] [laughter] >> i think it is obvious. obviously, in the suit, he will fly to mars. he has some work to do between here and there. there are some basic inventions he still has to master. there are three guys, three founders who are really revolutionizing. we are a lucky industry. we have al

take a look at apple shares. we know it's been on the roll over the last decade but currently at $117.45 up about a third of 1% in the last session. so much to talk about when it comes to apple. the event today and the stock on the roll. we have it included in the dow jones industrial average. >> and the event today is exciting. the apple watch itself i don't think will be a game-changer. but many of the announcements with apple. they put thought and expertise in there. i was interested in knowing where it was calmed the apple watch or iwatch. will it drive iphone sales as well as watch sales? will there, any other secret announcements today? people are saying there might be a brand new macbook or something else. >> one more thing. but you don't think it's going to be a game-changer. i don't know i remember getting my first ipod and how incredible that was. you knew right away. that's what i'm interested in. i think once you have the watch you can feel, look, and use it. you'll know whether it's going to be the g

last week hbo now from apple. you're seeing an unbundling of cable networks and i think what you're going to see going forward is apple actually get into the market. so apple likes to do the software or services in the hardware and now that networks are unbundling it's a big opportunity for them. >> this might not be as good a deal as it looks like, though, right? talk about unbundling. everybody wants it but sony is out there with view, dish, now apple. you're going to pay a lot of money for all these little channels. espn separately, hbo separately, not cheap. you're talking about 25 channels for 30, 40 bucks a month and want extra fast broadband to be able to see those without the spinning dial, right? >> it's a good point. i just -- when i buy content i want to actually buy something that i want. and the problem with cable is i'm paying 150, $200 for, you know, probably watch three channels. >> are you paying that for just the tv or the tv, the broadband and phone? >> tv, broadband and cuts the phone. >> going

prices are going to be 549 to 1049 for the steel apple wash -- apple watch. he says will begin on april 10 when they will be available for preview. >> a hands-on look at that watch. let's go on for one of the biggest takeaways of the event there were certainly a lot. what is it mean for apple in terms of revenues and profits? bloomberg businessweek has been there all day. as we sit here with some of time to ponder the importance of today's happenings, what is your big takeaway? brad: i had some time with the watch after the keynote. it is a marvel of engineering. they pack so much in there, a bluetooth radio, wi-fi radio. it is a marvelous piece of engineering. i wouldn't say difficult to use but it requires a lot of behaviors. i'm not sure they completed the sale as we have been talking about it today. it does look great. cory: there are some enormous ranges of price within the device. the $349 is a placeholder back in september 8. the $10,000 to $17,000, a $17,000 watch, a controller for your phone. a gold buckle. very interesting the price in the middle. i

today the mighty apple. now, the largest company in the world by market cap invited to join the dow replacing at&t. huge news for apple and its investors in just a moment, a fox business exclusive, the man who cofounded apple and who immediately recognized the genius of cofounder steve jobs. ronald wayne known as the third man at apple. only on fox business. you have to hear his reaction. moments ago, we learn that the british drug company blackstone firing 100 and ten employees in china for misconduct following a major bribery scandal that wounded up costing them $47 million in fines. shares under 2%. last hour of trade. (?) so much to talk about here. hank out. let's start the "countdown." ♪ breaking news, stumble, tumble, toil and trouble for the markets after that solid jobs report convinces people that june will be janet's juncture. they believe the fed chairman will finally choose to tighten interest rates and put fear in the markets. lower by 294 points. the s&p stumbling down 28. nasdaq lower by 53

the interesting thing about apple tv is that apple keeps refusing to build the tv. everybody keeps predicting there will be an apple tv you put on your wall. and they don't build it. i believe that the big reason why they don't build the tv goes back to the power of the smartphone, which is, a smartphone upgrade cycle is two years. i think what apple figured out is the upgrade cycle for tv's is five years or seven years or 10 years. the tv, effectively, is fated. the tv will become a dumb peripheral for the smartphone. if you have a big tv nearby, you will use chromecast, one of these things, and beam to the tv. the tv will be the dumb recipient of the content. i think they think that is a low margin business that other people can pursue. emily: what is the future of elon musk? mark: obviously he will build the iron man suit. [laughter] i think it is obvious. obviously, in the suit, he will fly to mars. [laughter] so he has some work to do between here and there. there is basic inventions he still has to master. there are three guys, three founders who are really re

>> 100% apple stock. the chances of me wearing apple watch, bill are the chances of me doing an iron man again. >> come on. you're a hip guy. michael, same question to you. >> look i even look like pc guy so i think i'm probably more likely to want the stock meaning even if we don't think the watch will move the needle i have a lot of faith in tim cook and the team and this will be one to own and growth is going on. wildcard again, the fed. what are they going to do. >> we're going to be hearing more from jon and walter on that. david before you go, apple watch, apple stock? are you going to buy the stock? >> no we talked about it this morning. cramer is going to buy the watch. i'm not. you know i find that this thing i have with me does a pretty good job of doing everything i need and i just keep it here. >> it's about fashion, david. >> what? >> it's a fashion thing, too. >> yeah. okay. >> see, i can't wait to get one. >> as usual, i will be behind the curve on that. >> i am with you on that one. >> jus

>> apple itself? >> yes. >> you know, it definitely boosted stock but i never heard them talking about it once. it's not something that the people at apple talk about a lot. but i think it is an important iconic company and it's a home grown company and, you know, just from silicon valley and it's -- it belongs there. i don't know what else to say about that. >> it's interesting they are booting at&t, not intentionally but that's the move that's going to happen. this is the launch partner for the i phone. i remember the stories about how much steve jobs had to do to force at&t work with that company, bring them along and make this device happen. it is an ironic moment. >> it is. time when he did an interview with us when he didn't want it to do a phone which he denied the year before he did a phone, he said i don't like jumping through orifices and directly referring to all the carriers and so he managed to jump through the orifice and the rest is history. >> let's stick with apple ahead of its event

i sold apple shares on friday. say what you want, they're again defining another product category, except for the fact that the watch isn't going to move it. the iphone is still 72% of net profit. fiscal quarter is going to be another very good number for the iphone. i think that's going to be a driver. i think you also have other drivers. it's the capital allocation programs. it's the dow jones. it's a lot of different things. but i sold the stock on friday, i reiterate because i think the valuation and the momentum are two different places. i think it's a very fine valuation. i think it's a phenomenal company. it is an investment, not a trade. but it got to a place where momentum was very, very profity and marketious have to be careful here. that's the call. >> if you are going to be an investor in am as opposed to a trader in apple, i think you hang on to it. i don't think that the story to own apple is for the watch. i don't think expectations are that high. if anything, i think today they were maybe tampered d

>>> tech meeting fashion with apple's newest gadget. the apple watch unveiled today. hi everyone, good afternoon, i'm michelle griego. >> ryan is outside the center for the starts in san francisco where it was rolled out within the last hour, ryan? >> reporter: we just learned you can get your lands on the apple watch starting next month. the last time am unveiled a product was five years ago, that was the ipad. the question is will the apple watch be the next big thing? >> >> reporter: this was apple's ceo's tim cook's first big rollout. >> apple watch is the most personal device we have ever created. it is not just with you, it's on you. >> reporter: the cheapest apple watch model costs 350 bucks. for that it connects to the iphone 5 and 6. you can make phone calls, text, get directions and use it as a fitness tracker. some apple fanatics outside the union square store want to buy the piece asap. >> a heart rate sensor and gps linked for your phone. >> reporter: apple expects to sell between 10 and 20 million watches the first year alone. others, like seth dunn are

top apple analyst. and breaking news just moments ago according to reuters, the houston ship channel partially shut down right now after a collision between a tanker and a bulk carrier. the u.s. coast guard says the tanker has spilled an unknown amount of a gasoline additive. the second we get pictures, we'll bring them to you. it's the last hours of trade. shares of apple moving lower right now, so let's start the "countdown." ♪ ♪ liz: breaking news, it's wormed its way into your wallet, but has apple just literally wormed its way into your heart? tim cook just revealed to a huge crowd in california knows your heartbeat and even call you an uber carr if you're -- car if you'll feeling a little winded. a deal with uber, hbo, instagram. it's really straddling the flatline right now, it had spiked earlier. if you look at an intraday versus the one week, we saw wig things as -- big things as they announced apple pay and apple tv, like the price drop, but then when the apple watch was revealed, that's w

apple television's ambitions could be a win for the company's hardware devices. >> now, apple tv has become the category leader.te >> reporter: apple could be about to invade your living room. the company is reportedly in talks with programmers to offer an online tv service which would include about 25 channels anchored by broadcasters such as abc, cbs, and fox. the price of the service could be about $40 per month. apple's executives know that tv viewing behavior has changed dramatically. consumers want to watch what this he want when they want and where they want. apple is in a unique position to meet that demand with a range of devices, including apple tv its set-top box, as welling a iphones and ipads. an online tv service could help apple sell more of those devices. >> i think that that creates a larger ecosystem is where it generates more profits. tablets, remember has been one of those disappointing products for them because growth is now negative. so if this service actually gets you to buy more tablets or more ipads, that's obviously a benefit. >> reporter: there are channel

let's start with apple. a new report says interest in the apple watch continues to grow. it does say consumers are his to buy the first generation of the watch, but the device itself will create a quote, positive awareness of wearables. they think the company is probably working on a car. he doesn't know for sure. but he does say with self-driving cars, this is the future and it might be huge. there are so many openings here and it is perfect territory for a company like apple. john, the report specifically talking about the watch and how a lot of people do say they would at least explore buying one. about 50% say they'd explore it and that iphone demand is larger than they expected. >> it reminds me a lot of the reception to the ipad. maybe i'm interested but i'm not so sure. the question for apple is whether they have learned from the ipad and are going to be able to keep this e crcosystem moving forward. are they going to be able to make the basic tweaks and create an ecosystem that keeps momentum going beyond the early adopters. we've seen the ipad stall out and apple

today is a big day for apple. the stock everyone loves to talk about is joining the dow jones industrial average. scarlet: it means that the dow jones industrial average starts to look like what the real economy does. apple is the heaviest rated stock and it was not in the dow jones at all. in terms of money, i was surprised, because there is not as much money -- very little money benchmarked to the dow when you compare to the s&p 500. directly indexed money is about $33 billion as of the end of 2012. $1.87 trillion contrast that with the s&p 500 -- $1.87 trillion benchmarked. mid-caps.illion for the s&p small-cap 600 has about $31 billion. that is about what we are comparing the dow with. according to our senior etf analyst at bloomberg, they will probably buy maybe $500 million worth of apple shares. that is a drop in the bucket when you consider apples market cap is $600 million. >> starbucks is another company you are watching? i know their race together campaign is getting controversy. the announced the stock

he's not wearing an apple watch. they with us. ♪ -- stay with us. ♪ ♪ matt: we are going to look at the congressional budget office it revised its projections upward. president of the american action form in washington, welcome back to bottom line, doug. doug: thanks, matt. matt: what do you think about this revision and the outlook from the current cbo? doug: these are revised january and the things that stay the same are basically bad news. $7 trillion in deficits over the next 10 years and that drives the debt up to $21 trillion and we see deficits rising in connection to gdp. and what is rising is things like medicare, medicaid the affordable care act, social security. nondefense discretionary spending being held back. and interest has become such a big part of these projections that when we get to 10 years from now, $1 trillion deficit and 800 billion of it is interest on previous borrowing. matt: why is that the case now with rates about as close to zero as you can get everywhere around the world? why can

could hbo's new service with apple change the way we watch television and transform an >>> apple's tim cook took the stage for the annual shareholder meeting after the big apple watch announcement. one of the questions shareholders asked, if they would buy the electric car maker tesla tesla. jessie jackson asked to improve diversity in apple's leadership. >>> hbo introducing a new service and it doesn't involve a traditional cable television subscription. hbo now will offer all of hbo's original programming as well as movies and be available exclusively on apple devices but the move away could be the start of big changes for the industr >> reporter: hbo now, a new $15 monthly service making hbo available for the very first time without cable subscription. it will be available exclusively through apple tv for three months starting in april. >> this is a transformative moment for hbo and we are so excited to introduce hbo now to all of you today. >> reporter: with this exclusive deal hbo gets access to the massive apple ecosystem. says hbo's parent time warner. >> they're so good and ene

apple may sell as many as 14 million apple watches in the forced year -- first year. the builders of the solar impulse want to become the first to fly around the world without using any fossil fuel. that plane took off from abu dhabi. it will take over five months. it has a 36 foot wingspan larger wingspan than that of a 747. tom: pretty cool. something new in aviation. let's look at something new in our data check. the 10 year yield. zero dollar -- euro-dollar turning. -- chruningurning. keep your eye on the ball. today marks the beginning of the ecb qe. they are buying italian they are buying this, they are buying that. david, what will happen tomorrow? what happens one week, two weeks, five weeks on? david: it is going to be a bit more of the same. this is here to stay. 60 billion euros for month until september of next year. this is the very beginning of this. tom: will it move yields? does he have the ability to drive negative yields negative and other yields ever lower? david: he did announce that the ecb will not buy bonds lower than the ecb deposit rate. that

the interesting thing about apple with tv is apple keeps refusing to build a tv and everybody keeps predicting there will be the apple tv you put on your wall and they don't build it. i believe the big reason they don't build a tv is it goes to the power of smart phone which is that smart phone upgrade cycle is two years. i think what apple figured out the cycle for tv's or five years to seven years and the tv effectively is going to be a dumb peripheral to the smart phone and if you have a big screen nearby, you'll use an apple player chrome cast or one of these things and will be in the tv but the tv will be the dumb recipient of the content and they think that's a low margin business others can pursue. >> what's the future of elon music? >> obviously he'll build the iron man suit, i think it's obvious. and then obviously, he's going to -- in the suit, obviously, he's going to fly to mars. o so he has some work to do between here and there. there's some basic inventions he still has to master. there's three guys, three sort of founders who i think are really revolutionizing -- we're a lucky

apple is counting on that. hoping that the new apple watch is you must buy device. stephanie: and mary barra in the d

last year, apple split its stock 7-1. the reason the dow is taking the change now is because visa has a split that will take effect on march 18. apple's inclusion will help offset some of that. in the meantime at&t is the fourth smallest constituent in the dow jones industrial at 33 dollars, so it had a pretty small impact on the movement of the dow overall. pimm fox: thank you very much chief market correspondent on the inclusion of apple on the dow jones industrial average. for more on the jobs report, i'm joined by a chief economist at standard & poor's in new york. welcome, beth. what stands out to you in today's jobs report. beth: first, i just want to say wow. we were surprised to see something close to 300,000 gains for february. we thought the weather would be a drag on it. we saw pretty much job gains across most sectors, so that is a positive. we are seeing more of a broad reach across the job readings. one of the concerns we want to note is that while it is nice to see the unemployment rate droppe, if you look

apple watch sport, beginning at $349 apple watch collection available starting at $549 and apple watch edition, an 18 karat gold model with prices starting at $10,000. one potential problem for apple, it's competing in a crowded field of smart watches, but rivals such as motorola and lg. however, to date consumers haven't been too excited about smart watches, only 720,000 android wear devices shipped in 2014 according to research a firm analysis. but apple said its new watch isn't just a very accurate timepiece, it also lets users send messages read e-mails and answer calls right from their wrists. the watch is a fitness companion as well measuring calories and providing a snapshot of daily activity. the watch only works with an iphone 5 and higher. they think it could prove a big hit with apple loyalists. >> if you assume maybe 10%, 20%, 30% buy watches, you get into huge numbers. >> reporter: apple is betting if they compete and succeed in this market there's a lot of money on the line. the stock is up nearly 70% in the last 12 months. for "nightly business report," i'm josh >>> the

. >>> a taste for apple. the most valuable company join the most prestigious stock market index. >>> meet the men who are findi a high-tech solution to an everyday problem and creating jobs in the process. all of that and more tonight on "nightly business report" for friday march 6th. >>> good evening, everyone and welcome. a surprise addition to the exclusive dow jones industrial. apple will soon join the blue chip index, but we begin tonight with the blowout february employment report and how stocks reacted to it. 295,000 jobs were created last month. many more than expected making it the 12th straight month in which at least 200,000 new jobs were added. the unemployment rate dipped to 5.5% a level not seen in nearly 7 years. sometimes what's good for main street isn't welcome news on wall street. many say the strong economic data could pressure the federal reserve to hike interest rates sooner than thought. that sent stocks tumbling and how. off 275 points to 17,856 and nasdaq down 55 and the s&p 500 fell

cory: apple used you this week. how did you come to work with apple? eric: as we started thinking about how are we going to reach out and get more people who have diseases how are we going to engage them in research and collecting this information? the bigger the data is, the more accurate our mortal -- models become. apple sells the device, used by a billion people, they are masters at the user experience. getting people to engage and contribute the right information so we can build that are models. it was a natural link. cory: there is this dichotomy where there is so much concern about privacy health information, and we are asking people to give up their data. we've got the nsa trying to break into iphones and the cia doing the same thing and we've got people volunteering private information. pete:eric: that is another great point. we have secure communication between the app and servers where the information is stored. it is secure. people are willing to give. if you use gmail, you consent to give google access to your e-mails and to read those e-m

that is apple's cash pile. in the minds of investors at the annual meeting yesterday in cupertino asking tim cook, is there a potential deal with tesla in the cards? tim: he sidestepped it. there is no relationship with tesla. at this point, he was just trying to sidestep. cory: the apple shareholder meeting is an interesting one. the former apple employees show up in great sizes. tim: lots of fans of the company. it is a different place than it was just a year ago. the record profit, day after the watch details emerge, a lot of investor optimism and a lot of consumer optimism. cory: we will talk about what we were doing at 18 when the cameras are off. you can get the latest headlines on bloomberg.com. ♪ >> this program is a paid advertisement for the united states gold and reserve.

apple's name on it. they give to the organization buzz. it is innovative and creative, give them credit. but, did they over think this? that is the question, they might have. neil: all right he know r-s what heknows whathe speaks, thank you so much. >> thank you. neil: the problem with stock companies like apple could be overreaching could this be a sign that investors might be over buying? ty young concern stucks are headed. jeff is not. soty concern with case of apple in case of technology too far too fast. >> i think that apple is over bought i do like the product there is millions of people or legions of people that would like to buy it but i think that the stock is over bought, and market over bought. and only reason -- really hard to be a bear when the market hits new highs every day, but reality is that reason is market high because we're printing money to hole market -- hold the market up, they have to go to market to find yield so, at the end of the day with the economic controls that we have we

apple can not be happy about this. because the name is apple pay. gerri: well-put. >> they can not be very happy what is going on. gerri: here is the power. i was shocked at numbers in your story. 16 million consumers have spent $3.5 billion last year. this thing is on fire. no wonder these banks want in on this expectations is, are that some $118 billion will be spent on apple pay by 2018. this is astonishing. is this fastest take up of technology you've ever seen? >> emthink it will be. millions of people signed up. it is not so clear. we're not getting real good transaction numbers. i talked to an executive at a credit union, said a lot of our customers members signed up for it but they're not actually really using it. people think in coming years, increasing i young people will want to pay with their phone. not with a plastic card. gerri: what is your advice? maybe they know they had credit card stolen at target or home depot. what would you do? >> if you have been your data has been involved in one of these breacheses, you did not receive a new

. >>> apple is at it again unveiling its apple watch today. cate cauguiran was there for the big reveal. >> you didn't bring one back. >> security wouldn't let me out the doors. [ laughter ] >> you got to hold it? >> i definitely did. if you're part of the following you can pre-order the watch. if you can't wait till then, take a look at this preview. >> reporter: apple's newest product is all in the wrist. >> apple's watch is the most personal device we've ever created. >> reporter: the smart watch lets you do pretty much anything your iphone can send text messages play music connect to social media and ceo tim cook's favorite -- >> with the built-in speaker and microphone, you can receive calls on your watch. i have been wanting to do this since i was 5 years old. >> reporter: the battery is charged with a magnetic charger and supposedly can last 18 hours. a standout feature of the new apple watch is its ability to act as a health and fitness device. for example you can swipe up and track your heart rate. you can also take a look at the acti

lou: and apple device i can hook the mall in to apple tv. i can see that wonderful video and content on any device from apple but i have got in my living room. >> a little different and beyond it, you don't need an apple phone. if you had an apple tv and looking to do a slim down cooler looking apple tv box you can put that into your television screen and stream from there, you don't need necessarily to have an iphone so there are a bunch of android users, other funds that have this apple tv in their home and get this service for $40 a month and watch their favorite networks. not in d.c. right now which may have reality tv folks that love bravo hurting a little bit. stuart: my heart bleeds. if apple has its way the next generation of kids may be just as clueless about cable-tv as these youngsters were about vcrs. >> what is that? would is this? >> it is heavy. >> is that of vhs? i had net vcr. >> you put in your tape and it will like play music, right? stuart: put in a tape and it like plays music, right? dagen mcdowell is here to pass judgm

the dow finally getting a bite of the apple. apple is in and at&t is out. could getting kicked out of the dow give at&t's underperforming stock a boost? if recent history is a guide, the answer is a resounding yes. that's next. >>> welcome back. a brutal day in the markets. let's get to it with our all-star floor show. bertha coombs at the that is dak, rick santelli at the cme, courtney reagan on the nyse floor, and jackie deangelis at the nymex for us. kick us off, court gri. >> it's been a really interesting day with the start of the jobs report. we saw the futures react only slightly but we started down right at the beginning of the day and we only slipped further. it's a pattern we've seen actually the last several jobs reports. we talk about it all the time. we're where good news is too good because then we think now the fed is going to have to raise rates because they put themselves in a corner and said they're so dependent on the data and that data looks pretty good. the utilities really weak the weakest sector down 3% double as bad as what the best

power and apple begin next. >>> ain't that the truth, scott. power and apple. welcome, everybody, along with mandy drury. i'm tyler mathison. a big hour ahead. we'll be giving investors a preview. tim cook gears up now to unveil the exact details about that apple watch. >> moving to the up

apple watch. apple headed to the dow. but is apple headed to a trillion-dollar market cap, or will it double? it will have to get to 1.5 trillion. it's already up 8,000%. jim cramer will be talking stocks. >>> let's get down to the new york stock exchange. jim cramer joins us now. we've had existential questions. we're not asking about whether apple exists. just asking, can it double again in the future jim? >> the law of large numbers would say that it can't, unless the rest of the market were to start going higher. i mean i think that you need to see -- you can't have this one island out there, but i like the idea of the watch, if the apps are good. we keep looking at the watch as static. we keep saying okay here's what it has. if it has certain health initiatives that we all know that make it less likely to have a heart attack or it can detect cancer. and that's where we're going. >> and it reports to your oncologist or cardiologist. >> that's what they want. that's the holy grail. we all know that stanford med is work

apple watch sport beginning at $349. apple watch collection available starting at $549. and apple watch edition, an 18 carat gold model with prices at $10,000. one potential problem for apple it's competing in a crowded field of smart watches with rivals such as motorola and lg. only 720,000 android wear devices shipped in 2013 according to research. but apple says it's new watch isn't just a very accurate time piece. it also lets users send messages, read e-mail and answer calls right from their wrist and it's a fitness companion as well. measuring calories and providing a snapshot of daily activity. it only works with an iphone 5 or higher. it could prove a big hit with apple loyalists. >> there's 400 million iphone owners out there and if 10% of them buy a watch you get to huge numbers potentially. >> apple is betting it can compete and succeed in this market. the stock is up nearly 70% in the past 12 months. for cnbc i'm josh lipton in san francisco. >> we want to hear from you here on worldwide exchange. what were you watching at the apple event yesterday? perhaps i

and watch out for apple, as we spring forward, apple expected to unveil the latest details of its watch in san francisco. plus, gm says it's time for a buyback. shares are up in the pre-market as the auto maker announces a $5 billion share buyback, which does avert that proxy fight that might have been in the offing with harry wilson. but first some other news. a hostile bid, or at least a bear hug. let's call it a hostile bid from simon propertyies group for macerich announced by simon property group which has tried to get macerich another large shopping mall operator in the country, with primary parts of its property. it has tried to engage it in a potential deal discussion for some time. makes the decision this morning to come with a letter that it has made public and an offer. $91 a share, 50% cash 50% stock. they also have a plan to sell selected assets of general growth propertyies. as for simon property group, it's the largest in the country, an enormous $60 billion market value company. this deal, by the way, worth over $22.6 billion when you include debt. the $91 a share price