it makes much more sense to me for apple music to do this than pepsi like when you see the pepsi halftime show you run out and go get a pepsi. no. no, but you might be inclined to go. oh, wait a second. there's taylor swift. i i like taylor swift. i'll sign up for apple music as a result of that. i don't i don't see like the mad rush to get pepsi. no, i agree with you larry. i i mean people love taylor swift, obviously we all do as well and that might be a good idea. yeah. we'll see speaking of pepsi if you thought s'mores or pst. girl. you can do better. at least with your big-name wireless carrier. with xfinity mobile you can get unlimited for $30 per month on the nation's most reliable 5g network. they can even save you hundreds a year on your wireless bill over t-mobile, at&t, and verizon. wow. i can do better! yes you can! i can do better, too! now you really can do better! switch to the fastest mobile service - xfinity mobile. now with the best price on two lines of unlimited. just $30 a line. [school bells] when pain says, “i'm here,” i say, “so are they.” ♪♪ aleve - wh

pepsi co is the latest company that we understand is cutting back. again, not layoffs but what sources there are telling us is that they're looking at buyouts, essentially buyouts for anybody over 55 years of age. liz: really? >> i believe it's like a one year salary, get your pension, blah blah blah but you're out the door and can cut costs. it's inside the place, the word is that this is the first step to layoffs if the recession does kick in in a way that people like ken griffin believe, a hard landing as opposed to something soft. right now it's kind of interesting, we're probably going to have three quarters of gdp, negative gdp growth, probably. we're still probably going to have decent employment but one thing, the fed will raise rates at least once, probably twice. there's a lag between the fed rate increases and how that impacks the economy and that's why you hear people like you name it, ray dalio, ken griffin go down the line and they believe the recession comes in full force after the new year, sometime maybe later this year but definitel

how would that benefit a company like a pepsi >> sure, so what benefits a company like pepsi just the sheer diversity of what they do. we we, of course, know the pepsi brand as a beverage brand, but it does snacks, it does quaker oat oatmeal. it's globally diverse and has been really successful as being able to test through the increased input costs into higher costs down at the grocery store. it's maintained its margin what we see in pepsi, a company with a very turbulent market has done a good job of maintaining its value, continuing to pay its dividend, continuing to hike it. >> and then you've got, of course, a home depot we just talked about 7% mortgages. i guess thesis is, okay, we're not moving let's just put on a new deck, because we can't afford to buy a new home, so we'll throw on another room it's simplistic, do you buy into it >> of course i do. what i see in home depot is one of the best-managed big box stores, period it happens to be a big box store that focuses on home improvement. and in my opinion, that's a really good place to be for the near-term. for the next coupl

. >>> and later on, pepsi relinquishes the super bowl halftime throne to one little company from cupertino it is friday, september 23rd, 2022 you are watching "worldwide exchange" on cnbc. >>> good morning i'm dominic chu in for brian sullivan let's check on the stock futures. with the dow and s&p and nasdaq set to end the week sharply lower. right now, futures are pointing to 157 point drop for the dow. s&p down by 24 nasdaq down lower by 92 points on the bond market, interest rates are a big folk focus withe by the fed a hike in the 10-year treasury 3.717% 2-year treasury is the 4.16% inversion is still taking place with yields are short-term are higher than longer-term bonds. right now, in energy, oil prices taking some moves here in stride what we are seeing currently is at least u.s. benchmark wti down 2% $1.76 a barrel $81.66 ice brent crude is $88.69. down 2%. in cryptocurrency. we are watching the moves for bitcoin. watching the $20,000 level for now, we are still below it $19,082 is the last trade for bitcoin prices ethereum is trying to find stability around the $1,300 area >>> l

we'll talk plenty about it >>> starbucks named laxman narasimhan he worked for pepsi and was a senior partner at mckenzie he will join starbucks in october before taking over as ceo in april howard schultz will remain ceo until then >> this is interesting this is the third time that howard has turned over the reins. he has never gone far away he has built the culture this time he came in under very different circumstances where starbucks in the past had been the one whether come up with the benefits and made baristas a different job. push back this time around union activities at some of the as f stores he came in and make sure to reinvest and figure out how to keep up with the demands of people who sometimes are coming to work and sometimes aren't just making sure you specialize. laxman is an interesting guy i met him at pepsi when he worked there he was on with us during the pandemic talking about lysol and the demand and they could not get these things through he has been through the consumer goods, not just the stuff recently with lysol, but pepsi and has a good understanding of t

you mentioned that deal for 50 million where they'll be placing pepsi as a sponsor for the halftime game right at the super bowl. that is a big way to get apple's brand and make more sports fans fairly with the apple brent. the situation -- brand. of course the situation he outlined tonight, they'll get the brand out there for a lot more people, this situation is perfect for apple they will never give in and coast -- allow yes to code-3 the co-stream the game. >> is inevitable that apple, amazon, streaming giants come to dominate sports television --? >> absolutely, when you think about who owns a apple product, you talk about tens of millions of people, all these people are also motivated by more and more quality come -- content, turning off of cable and focusing their attention on streaming. it is inevitable. >> the title apple and its efforts around the -- let's talk about apple and its efforts around the super bowl halftime show. this is not for broadcasting, this is a play for advertising. >> this is a pure advertising play, and way to get their brand out there, a five-year deal, an

you know, large parts of brushing society loyal to like or pepsi or being a teacher for many. and now things are starting to change. some parts of the russian society defective. it's the biggest pro, just seen in wash again. and it's a gamble. it's an experiment if you want, and no one knows how roughly society will yet. and i would say them, it depends on 2 factors. first, how things will develop on the front in ukraine, how the fighting will change, or focusing or against him, and how the situation in the russian economy will develop the course risk. this model is ation. we are seeing a double blow economy. people are needed. companies and enterprises being mobilized and economies, and it is also under pressure by western sanctions, which are now developing their full effect. so i would say it is still an open question, but things are changing. d, w, russia analyst, roman, gone to ranko. meanwhile, russian installed officials are holding a 3rd day of so called referendums, across occupied regions of ukraine. the vote has been condemned by western countries as a sham, but rus

pepsi venture at the super bowl halftime show. pepsi is having its name on the intermission since 2013. according to's portico, it has made -- a year for the five-year deal. more than 20 million viewers have watched the halftime show. that is your latest business flash. alix: the u.k. government unveiling its biggest tax cut since 1972. u.k. bonds, pricing more aggressive. lizzy burden has been covering this. she joins us now at westminster. walk us through the parts of the market objective to the most. there was a lot unveiled here. >> yes, you've got a massive tax cut. the chancellor trying to boost growth across the energy bailout had been announced. the reason this is such an economic downfall, first of all, because markets reckon it is going to -- inflation. traders are pricing for 100 basis points for the bank of england in november. it is clearly going to anticipate a lot of borrowing while it is going to add to borrowing, it won't necessarily stimulate growth significantly. they biggest/to tax cuts since -- slash to tax cu

we buy pepsi stock because they do the super bowl? >> but pepsi doesn't have a streaming arm. they aren't trying to diversify into that business, which i think is notable about apple you mentioned amazon i do just want to flag the fact that amazon basically said this weekend they're going to roll out essentially what is a second prime day. speaks to this inventory glut we've been hearing about from retailers. got to wonder if that's another canary in the coal mine. >> early access sale, i guess, is what they're calling it, october 11 and 12. we'll see how much that disrupts the holidays >> ahead of halloween and christmas. >> exactly >> well, we are on track now for a mixed open with a nasdaq poised to actually open a bit higher right now the dow, lower the s&p, lower keep in mind, the dow closing on friday at a new 2022 low we've got more "squawk on the street" when we return 1234r0e678 - oh, the stock market is doing that fun thing again. news from the future: you're going to live through that about 10 more times! (laughs) no stress. i just discovered yieldstreet. they vet i

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kumasi: seven, pepsi will no longer be the sponsor of the super bowl halftime show. the nfl announced apple music is taking over. the first apple music halftime show will happen during super bowl 57 in february and once we figure out who will perform, we will let you know. drew: that is huge. reggie: that is an end of an e re -- era. i can picture britney spears. jobina: when i think pepsi, i think any spheres that britney spears. --britney spears. drew: for those who feel young. that's what she said. jobina: whenever you ask what did she say, i can't hear you. [laughter] happy >>> good morning, america. for our viewers in the west, hurricane fiona's new wrath right now. fiona batters bermuda. the category 3 hurricane slamming the island with heavy rain, powerful winds and storm surge. now where the monster storm is headed next and the new track for the dangerous new storm brewing in the caribbean. where it could strike the u.s. >>> rushing out of russia. with more major escalations by vladimir putin in the war in ukraine, thousands of men look to escape the country.

but, you know, names like coke and pepsi and walmart still have stratospheric p.e.s. all those p.e.s are the in mid 20s. let's take a look at a defensive name you can buy for a discount. that's verizon verizon is a good business, low p.e. of 7.5, good cash flow of $10 billion this is a utility. some would say it's a ubiquitous utility, everybody has to have it with really good fundamentals, we can take advantage by selling the november 36 strike put we're going to buy a call. so we also get upside exposure, and we're going put on a risk reverse. we're paying a net of a nickel it would go "x" dividend on october 6th. we'll see the stock balled in. we're putting on a risk reversal, selling a put, using that to buy a call bullish youexposure on a name i would love to buy given the yield and minuscule p.e. >> mike, your thoughts on verizon and on this trade? >> yeah, so the dynamics we're setting up, you'll notice that the risk reversal that scott has here gives you very nearside exposure but doesn't give you downside exposure until the stock falls by another couple bucks

. ♪ ♪ the outsid of an inside joke, we only got pepsi and you really want coke ♪ ♪ it's like finally ♪ >> if it's the music that draws in her fans, it's her openness that keeps them. >> a younger version of me was very closeted and really terrified. and it has truly been one of the most empowering journeys to step into my skin. >> and when fletcher steps on to the stage, she never disappoints. ♪ ♪ threw out all the furniture and dishes ♪ ♪ >> how you feeling? >> oh my god! that was incredible. >> you're like a rock star. that was unbelievable. how do you feel? >> i feel crazy. that was such a high. i feel so good. >> but when you're on stage, i feel like you unleash a beast. who is that on stage? >> i feel the most me in the world when i'm on stage. it feels like this super hero version of me that i aspire to be more like in my every day too. >> what's it like being this queer super hero for this group of fans who like love you so endlessly? >> something that i really want to represent for people is self expression and freedom. however it is that you identify, know that the

it's about the size of your average pepsi machine. ime machine. imagine this. nasa says it will be like a bug crashing into an suv. the impact will not destroy this place if you wanted to know the name. nasa aims to nudge it off its course a little bit by as much as 10 minutes. >> trying to displace the aster, the asteroid, so we can maybe save humanity in a case that te object comes towards us u. this is a test to see how well we cn well we can do that and displace the asteroid and how much can e learn from this experiment to dt do it when had the time comes and an asteroid comes towards us to move it. >> all right, you might be worrd be worried from what you heard . but they say the odds of the asd of the asteroid hitting the earth would devastate the impact and they're remote. if it happens, the consequences wl consequences will be extreme. >> we don't have any right now t now that are a true threat and none that we know of right nowe now. we're still looking, finding as many asteroids as we can. we are impacting with dart, which is about 1.5 socce, soccer f

out and announced this terrible guidance, their guidance was awful and not only did fedex go down but pepsi went down, shopify went down. you could say how long -- "barron's roundtable" they are going to bleep that. ben: hard to imagine a stronger recession signal from that. the yield curve has been there for a while now but the dow transport theory says when goods transport, stocks go down suggest in bed news. ben: we are seeing weakness in industrial surveys, from fedex and other companies, chemical companies have been talking about. we are seeing it pretty much everywhere except where fed would like to see it which is the job market but talking about rates going as high as 4%, perhaps as high as 5% and when they get high i don't think the market could drop 20% or so. that's not enough for a full recession which is a 30% drop. jack: obviously we are seeing it in high tech stocks that did so well over a decade of using money. they are getting clobbered. carleton: it is certain the fed will lift rates by 75 basis points. what is interesting is there is talk of a full one point hike which wo

just know this before we look at the charts of the eox, only two stocks were up this week, pepsi and lilly. of the 98 others the one that was down the least, apple. on a trailing 12-month basis there's only 20 up on a trailing 12-month basis and they're all utilities, staple, health care, and energy but there's one that isn't, apple. it has dropped 15% hunch so to play it as a safety trade if one is looking to play anything look at a chart or two the first is apple itself. it is range bound. that's the definition of benign to my eye. let's look at relative charts. the next is just that, a ratio apple divided by the s&p and what the line reveals is how apple is performing relative to the spx. put a line on that it's a perfect trend line. let's put another line on that look at the top. it just broke out. that's the definition of a pendant. final chart is longer term i think apple is telling us that it's a place to be if one wants to be anywhere i respect the other side of the argument we heard it early they are this is the last one to go. apple is just not extended, and i'd rather be t

know this before we look at the charts of the oex omtwo stocks are up this week, pepsi and lilly. there's only about 25 stocks on the oex up, and they are utilities, staples, health care, energy but there's one that isn't here, it's apple look at a charter, too, the first is apple itself, it's very range bound. let's look at ratio charts, the next is just that. it's apple divided by the s&p, and what the line reveals is how apple is performing relative to the xpx. let's put a line on that, it's the perfect trend line literally to the penny it has bounced. let's put another line on that look at the top. it just broke out the definition it's not extended, final chart is a little bit longer term. i think apple is telling us that it's the place to be if one wants to be anywhere now, i respect the other side of the argument and we heard it earlier this is the last one to go apple is just not extended, and i'd rather be there than a lot of other things. >> mike, what's your take and what's the trade >> yeah, so the first thing i would say i mean you already heard me say i think there's

be made of more recycled content so by the time 2030 rolls around t recycle content in a coke bottle pepsi bottle water bottle will be up to 50% which is higher thatten the percentage in the european union and the highest percentage in the world. and that way you can actually feel confident that what you're drinking will actually become recycled. now, our recommendation is don't use to plastic bottle to begin w but if you do they are committing to 50% recycled content. >> the test thing we can do is vote with our consumer dollars when we're shopping. if you can die something with no packaging and find loose fruits and vegetables, that is the best. find in packaging and glass metal and pap rer all easily recycled. we don't want plastic. we want less plastic. awe what you we do locally is we have the program to think disposable and work one on one to provide technical assistance to swap out the disposable food service to reusables and we have funding available to support businesses to do that so that is a way to get them off there. and i believe now is the time we will see a lot of the solut

an escape, i think skconsumers are sticking with them for now. >> i want to ask about your role at pepsi and mckenzie. this is a little bit different not just in terms of the size and scale but in terms of the customer facing community that is the marketing department of starbucks every day and how you think you're going to relate to those people and what that is going to be like and if it's going to be different you think than what were you doing at pepsi or reckitt >> star bucks is a very unique company. but if you look at the experience at reckitt where it was about unleashing the power and passion of 46,000 people around the idea of protect, heal and nurture in the pursuit of a cleaner and healthier world f you look at pepsico latin america, performance for purpose, 75,000 people and if you look at whatly i hat do, i recognized very early, and brian cornell was a great coach, just the idea that the connection with people is very important. and in latin america i knew that i was indian american, of indian origin but the connection to the people was really quite important so i actually

. >> thank you >>> when we come back, move over pepsi. there's a new game in town a tech giant winning the super bowl halftime show we've got the details when "squawk box" comes right back. >> announcer: the presidents cup leaderboard is sponsored by the grand wagoneer ♪♪ i don't accept this. i can't do this anymore. impossible odds, save the world. i'm done. what do you have for me? a new way to transform our agency. strategy to execution. oh, looks my laces have come undone. a business card? yes, for ey. tech expertise? $2.5 billion invested. impressive. okay, you've convinced me, i'm back. just gonna... get this... >>> welcome back to "squawk box. apple music is the sponsor of the halftime show replatcing pepsi. more than 120 million viewers waf watched the halftime show last year. >> it was a long run for pepsi they had a ten-year run. they announced back in may they were moving on dr. dre and the rest of them they will now focus on digital and video and other nfl properties it wasn't a bidding war where they got into it apple is

unlike pepsi, which stops working after nine 24 hour protection. prilosec otc one pill 24 hours, zero heartburn mighty quaker oats full of nourishment. their heart healthy , have no artificial flavors and for only cents per day, delicious apples and cinnamon will hug your taste buds. quicker oats, a super trusted super food allergy sufferers. bedtime means it's time to take zeisel relieves allergies while you sleep, so you wake refreshed . plus it works faster than claritin and on first dose provides the same relief as zyrtec in appeal. nearly half the size wise old takes eyes on at night. disney plus day is back. this is the beginning of something great. yes disney, plus stay is filled with special releases from all your favorites. there's also a new dancing with the stars. special pros. most memorable dances. let's go. that's what i'm talking about, most looking forward to watching a new original series cars on the road with a new character voiced by my friend quincy bronson. where are you guys headed? nothing. beats disney plus stick. joint plan

apple versus pepsi. good point. i think you still should be a lot of interaction cell on your phone. i'm guessing that's right , man, by the way, the most important thing is able to watch the super bowl. right here on ktvu. fox two. there you go. gratuitous self plug there. alright let's go to highway four. westbound if you are driving to pittsburgh, there's a crash that's been moved to the shoulder on highway four. and that is right near it looks. in fact, they even moved it off this cat thing, which means i guess they already took it out. i was just going to read right from it. but its highway four as you come up into pittsburgh between the anti och and pittsburgh line, it's gone. i hate when they do that to me. but anyway, the lanes are open and that should be better. let's move along and take a look at some of these commute on westbound 24 getting through the tunnel looks pretty good. no problems getting out to the mcarthur maze about a 30 minute delay. there was a crash at san pablo road. it's on the shoulder,

we see price your coke and pepsi. stores make their own, kirkland. planning weeks and months in advance. just buying the essentials. >> my wife and i are trying to eat through our pandemic pen try so all the dishes are nonperfect rimpable sitting there for nearly two years. if people do change their behavior, that increases -- i should say puts some downward pressure on prices theoretically, right? >> absolutely. you've heard the ceos talk about this, how they're buying different price cuts of meat, right? they're finding there's been so much disruption in the supply chain sometimes there will be a category of food so you are seeing little spots. outside 2350d cory tors, "seeing you want the markdowns. i think people will be very good. this dock a problem for consumer goods. >> look, interesting retail in food is inventory can sit around for a few months. whereas, in the grocery store let's hope it's not sitting around for months on end. what else can we expect to see going forward for food? >> i think prices will be elevated. we'll see them shop at

but since the story doesn't fit that criteria, it heads to oblivion lake crystal pepsi and dan rather. no political capital to begin when journalist is murdered by democrat. now incomes obama who ignores all this mayhem like he did wit isis. people who don't vote for democrats who'd policies lead t me corp. more crime. it's not all the senseless murders you see, it's the complaints complaint about the senseless murders. remember when the media was happily with link by jesse smollett. it's happening again but at a greater scale. the media portrays the country is a massive swalwell getting ready to get attacked by racist in red hats. swalwell has become the by giving the party a roadmap that runs right through the country. stoking feeler through fabrication of an enemy. now are living in a war of the version of hate crime hoaxes, i the media will always defend th hook saying it's true somewhere if not here. while that is happening. this is happening in illinois. in another state gets rid of no cash bail because it's been a rousing success everywhere else. here is what that means. >> for

those extra guests, and i want to point out, really exciting, that apple, they are taking over for pepsi as the new main sponsor of the half-time show, which is a big deal for them, with their partnership with music and sports and their, you know, competition against spotify, so this is a brand new very exciting super bowl half-time show that i know i am so excited for. >> i can tell. did i dream that. >> she has a long time partnership with apple. she's their darling so people thought that, but it's not true, obviously. >> obviously. it's rihanna, and thank you for solving the mystery on how to pronounce that. chloe melas, thank you very much for all of that breaking news. and "the lead" with jake tapper starts right now. >>> florida, get ready, this is going to be a big one. the lead starts right now. evacuations ordered. hurr hurricane ian on track to become a monster, category 4 storm, with all eyes watching to see exactly where this system will hit, and high level contact. who in trump's w

this is also the first halftime show that partners with apple music instead of pepsi. heae thame i'm excited. kumasi: anytime we get to see rihanna. reggie: you know the rumors of who was supposed to do it last week? and then we got this. kumasi: thank you. reggie: i'm not trying to get dragged but we are pleased. lisa: i second that. we have some fog this morning, drizzle at the coast. mild to warm around the bay and inland. the coast will stay cloudy, the breeze will kick up and tomorrow and wednesday should be the cooler days of the work week with morning drizzle expanding a little. tomorrow we are talking about temperatures in the 80's. tuesday to wednesday we will not see a lot of change, just settling into temperatures a little below average. we are warming up though. thursday we will see a return to some 90's and into the 70's in san francisco. today we will be in the 70's downtown, mid-seventies across the bay. 11:00 this morning, a good way to start. kumasi: next, tracking the news out of sfo, russian workers walking off the job. what you need to know if you h

we need participation from the beverage companies we have pepsi co and it's amazing to see their willingness to come forward and say we need to reinvent business we'll eliminate single-use plastics by 2024. >> what do you do about the plastic in the boxes i get when i order so frequently from anan amazon i get my box, one book filled with plastic that's got to stop. >> we've been working on waste elimination packaging for a long time, over a decade. we started with the frustration free packing, 100% recyclable, easy to open, no clam shells, no twist ties, things that ship in their own container. we've taken out 38% of the waste since 2015 and what we're doing is a huge win for us we send less material. we consolidate the package and get to have more recycles materials and a win for the customer nobody wants the waste at the end of the day we're working again with partners to also make sure that they can ship us product that is already in a box we can ship out. we don't need an amazon box over it. >> we don't have enough kara hearses in this country. i'll tell you that thank you for everythin

. >> pepsi has a new twist on smors. you have to drink it. >> toasty marshmallow, grand cr cracker and chocolate. i'm often grossed out by these food experiments. i'm intrigued. >> really? >> yeah. i thisnk this sounds delicious. >> i'd go with the graham cracker and melted marshmallow and keep the soda out. >> here was my plan. i wanted us to be able to taste it today but the only way to get these flavors right now is through a sweepstakes because they haven't hit store shelves yet and we just didn't have time for that but you will be able to taste them on store shelves at some point very soon. >> i feel like these companies are going so far. the kit-kat is in 80 different flare flavors. >> it's a lot better than the fish milkshake that we had a couple days ago. >> "jake tapper" starts right now. recession alarm bells are sounding off a lot louder these days. "the lead" starts right now. >> big wall street banks warn the worst may yet be to come. plus, connecting the dots after three trump lawyers popped up at a federal

here you got apple sponsoring super bowl halftime show starting in february, taking the mantel from pepsi, pepsico how big of a deal, how big of a coup is that for apple how could that potentially translate into more sales or more business for them >> it is a coup. i am nervous i've done a lot of research on why i think amazon is spending $1 billion for "thursday night football" is a money loser i do think this is a signature day for apple with the yankees playing tonight on apple and potentially judge hitting his historic home run. it's good for apple to sponsor the super bowl, but i hope they don't get crazy and get nfl sunday ticket and follow amazon down the challenges there. >> yeah. that was the first thing i thought of when i saw the sponsorship news although, tom, amazon's ratings, 13 million viewers, is up 47% from what the nfl used to do on week two >> 13 million viewers, carl, the way i'm thinking of it, if there's 200 million watching prime video, 6.5% penetration rate, 3.9% aren't watching it and the 93.5 may not like spending $20 a year more for prime, so i am concerned. >>

before apple, pepsi was the main sponsor to the show for nearly a a decade, and after the nfl made made a multiyear deal, this will will be known as the apple music music super time show. > >> apple unveiled shipping rate hikes in january, to counteract the recent decline in the daily number of packages that it handles. in its earnings release, they said that they will raise prices for most of it it services a by 7%. > >> fedex says that they hope to save over $1 billion by reducing reducing flights, that is a look look at this morning watch repo. watch report. let's get a check at how the weather will look. i know that it is fall, my favorite season, but it does not not feel like fall. >> it does not feel like fall at at all, take a look at these temperatures. for our friends in in the east areas, we are already warming up into the upper 80s and lower 90s. you are are probably thinking -- can we start of the season yesterday? we did, however as we extended to the next few days, the high pressure will build. it will continue to give us these clear skies that are we are currently experie

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. >> jesse: crystal pepsi? >> greg: ribs from king wall, $17, give him a $20 and he keeps the change. the next ribs. >> dana: $20? >> greg: you know what, it was probably a bus ticket appearance before you know whatcom is probably garth brooks tape. >> greg: i wish i had said something else. van halen's first album. boy, that was amazing. i stole... >> dana: thriller. >> dagen: how much was it back then, $3 question marks before $16. >> greg: $4.99 for an album. >> dagen: i can only remember the last seven days i bought a vaped's and gave a $5 tip and it kept me awake while i was drivi. it was a good $20. >> greg: saved your life. jessica? >> jessica: no, it is not one thing but whatever snack i get at a live event like a game or concert feels like the best investment i've ever made like $18 burger. which is disgusting but still taste good or whatever. >> greg: jesse, $20? >> jesse: $20 cheesesteak in philadelphia with a shaved ribeye and drizzled with -- what is that really fancy -- >> dana: cheez whiz? >> gre

financial page that i had bought, you know -- i'm a diet coke drinker, everybody knows i bought diet pepsi and i had no idea they had done that. i think people who don't want to touch it don't want to know, and i'm trying to figure out what to do since my husband died. there was a trust set in there that has certain obligations. we need to continue to ensure there is no conflict of interest. the way we have to report transparency is one of the most important ways we do do it. >> some momentum on the hill to address this in the weeks ahead. we shall see if that happens. congresswoman debbie dinger, we appreciate it. >>> up next the stealthy play by republican groups to knock off far gop candidates ahead of the final round of the primaries. coming up on "morning joe" we'll hear from pramila jayapal ahead of the midterms. chris coons is a guest and the latest from london as the uk mourns the death of queen elizabeth. "morning joe" is just a few moments away. t a few moments away she was supposed to be the one. i used to believe in the one. and then i realized, there's plenty of savings in the

you may recall pepsi had been the sponsor since 2013. reports say apple may have paid as much as a reported $50 million per year for a five-year deal to be that title sponsor, and maybe for good reason. more than 120 million viewers watched the 2022 halftime show, which we all remember featured dr. dre, snoop dogg, eminem, a big rap scene, and super bowl lvii in glendale, arizona, could be another well-watched event so maybe a big play on whether or not they could reach more people with that apple music targeted marketing. >> so many sports going to streaming now like everything else. >>> now to a book on far-right extremism in america and a group that came into sharp focus during the last presidential election. >> you have repeatedly criticized the vice president for not specifically calling out antifa and other left-wing groups. but are you willing tonight to condemn white supremacists and militia groups -- >> sure. >> -- and to say that they need to stand down and not add to the violence in a number of these cities as we saw in kenosh

stage -- in glendale arizona just came back after apple music will sponsor the halftime show instead of pepsi. american voices we'll be right back. stick with us. stick with us. having a good time. so to help you remember that liberty mutual customizes your home insurance, here's a pool party. look what i brought! liberty mutual! they customize your home insurance... so you only pay for what you need! ♪young people having a good time with insurance.♪ ♪young people.♪ ♪good times.♪ ♪insurance!♪ only pay for what you need. ♪liberty liberty. liberty. liberty.♪ shingles. some describe it as pulsing electric shocks or sharp, stabbing pains. ♪♪ this painful, blistering rash can disrupt your life for weeks. a pain so intense, you could miss out on family time. the virus that causes shingles is likely already inside of you. if you're 50 years or older, ask your doctor or pharmacist about shingles. oh, that i can't believe i scored this price feeling! if wayfair always deliversr, small prices for big dreams. ♪ wayfair you've got just what i need ♪ when moderate to severe ulc

. >> no, no, it's apple music whose could be the sponsor of the halftime show over pepsi. rihanna is savage. she's got the savage x fenty lingerie line to work billion-plus dollars. she's a self-made billionaire. she joins like of doctor dre, eminem, snoop, i'm taylor swift was highly rumored to be the on this year, but no cause to rihanna. could show about 120 million eyeballs will be on that halftime show. and every on youtube for ever when you want to show your kids what rihanna was all about, do you think they're going to be selling those ads? it? >> the same high always rd. think because of viewership in all 7 total. it's always a story every year how much they pay for 30nd spot. >> yeah. ad to go for records. again. 208 million eyeballs worldwide is 208 million eyeballs. it's still a live event that does quite well for terrestrial broadcasters, the abc, nbc, cbs, fox again, apple showing what their clout and money can buy. and i expect, you know, amazon to move in for as well as apple and google. >> pretty soon it will be streaming only one year. alright, 9.20, the t

what i really like about this stock i was bullish about the company, when pepsi made a strategic investment several weeks ago that really opened up their distribution network and the ability to get out to many more people. they're definitely on trend in terms of the energy drink. they have natural ingredients that differents differ eneights them with earnings. all-time highs, charles. charles: you like elastic. that is space where there is serious hit or miss. that means the real players are elevating themselves. i guess this is one of them? >> absolutely and that is one of the beautiful things about this market the real standout leaders start to show. software although it has been a hard year for software and elastic is no different, it has had a drop but i think they're starting to really differentiate themselves in the space. you see price action and it is healthier than many companies in the space. they are when many are missing. if rates come down, they will get the tailwind as a negative earnings type company that they will get the push higher by interest rates dropping. >> matt, i ha

show is also the first time the primary sponsor of the halftime show will be apple music instead of pepsi super bowl is in arizona and will be played on february. 12 you can watch it right here on ktvu. all right. let me start by saying that when you come in here on monday or sunday, when you when i go back to work, always look at the long range and worry about this time of year about fire, and this is another week yet another week where fires a thing, but it's not going to be a red flag warning event, which is easily can be the case in september and october, just saying, oh, so this week looks pretty good to last week looked pretty good as well. um there's the fog. there's a deep marine layer. that's part of the reason. um and again as we get into this time this time of year, that's what you think about right. you think about what you need a deep inversion like that that things up over 1800 ft. coming up on 2000, and that's that's the reason we look at. that is because the coastal hills average in the east bay hills to average 1000 ft. just rough average. so once you get up over 1000 ft

with those brands as they were set to lean farther into chicken as well as its planet partnership with pepsi. the stock, as we said, is down over 70% this year and about the same amount since ramsey came on board in december. quite a story there. we'll wait to hear any response from the company >> and you've got to remember, somebody got hurt. somebody got bit and punched, apparently kate rogers, thank you >> thank you >>> coming up, more on t markets here dow is down 471. we're back after this. (vo) with their verizon private 5g network, associated british ports can now precisely orchestrate nearly 600,000 vehicles passing through their uk port every year. don't just connect your business. (dock worker) right on time. (vo) make it even smarter. we call this enterprise intelligence. hey! if we want to build the future, we're going to need some things. like a high-speed internet connection that can turn my ideas into reality. like the skills to become the world's most powerful coder. way more space to collaborate. through project up, comcast is committing $1b to open doors for the next genera

apple music takes over from pepsi as a sponsor of the super bowl half time show, and reports say that apple's paying $50 million a year to sponsor the half time show. that's peanuts for a company like apple. also another indication that they want the nfl, of course, on apple tv plus. right now the lead bidder for the nfl sunday ticket , possibly paying $2.5 billion a year according to reports, apple tv plus already streams a friday night major league baseball game, tonight it's the red sox playing the yankees. highly anticipated. stuart: they have that? >> yeah, so you have yankees aaron judge closing in on the home run record which is a big deal drawing a lot of viewer s. stuart: if you don't have apple tv you can't see aaron judge? >> well you can, it's free. you can stream mlb friday night games for free on apple tv plus, which is again, another smart way to user balance sheet. they can afford it, they can get new customers in with the interest in some of these live sports. last night you have amazon streaming that thursday night football game, attracting 13 million viewers last we

it's been sponsored by pepsi for the past 10 years coming up in sports, a tough loss for the niners in the mile high city or joe fonzi with more on what went wrong in tonight's game straight ahead on the 11 o'clock news, striking kaiser workers say a new offer from the health care system is not enough. to get them back prop 27 sends 90% of profits from online sports betting to out-of-state corporations in places like new york and boston. no wonder it's so popular... out there. yeah! i can't believe those idiots are going to fall for this. 90%! hey mark, did you know california is sending us all their money? suckers. -those idiots! [ laughter ] imagine that, a whole state made up of suckers. it's a terrible deal for california. we win. you lose. sports been on the run end of these before and somehow when russell wilson is the opposing quarterback, a loss to him should not be surprising, no matter how good the 49ers defense plays. it is again jimmy garoppolo is team and he got the 49ers off to a good start tonight in denver, garoppolo to brandon aiyuk in the first quarter seven. nothing

it's been sponsored by pepsi for the past 10 years, the actor and wrestling superstar john cena has set a new record, and it has nothing to do with movies or sports. sienna has racked up the most wishes granted through the make a wish foundation with 650 wishes. granted, he began his career. rear and professional wrestling 23 years ago and has since gone on to become one of the most popular athletes of all time. cena is a 16 time world champion and world wrestling entertainment he's often portrayed as a crowd pleasing character, and he has been the face of w w. e s based our anti bullying campaign has been granting wishes through the make a wish foundation for 20 years. alright another cool shot of the bay. this is from sutro cam. you see the fog kind of working its way in over san francisco, the panhandle of the golden gate park and kind of coming across market street now are working its way down towards the ballpark over here is mount diablo. it's a crystal clear day for this time of year. it's pretty good air quality. when you can see diablo from sutro. that's not too bad hair looks

show is also the first time the primary sponsor of the halftime show will be apple music instead of pepsi . super bowl airs february 12th right here on ktvu. hold nasa with a mission straight out of a hollywood movie script while they're trying to crash a spacecraft into an asteroid. i am so excited. i can't wait for that story. hopefully you can hold out and wait for the five day forecast. it's on deck next. all of former prime minister shinzo abe. neither vice president met with the japanese prime minister haris called the alliance between japan and the u. s a cornerstone to peace, stability and prosperity in the indo pacific region. tomorrow, the vice president will lead the u. s delegation to the state funeral for the former prime minister there who was assassinated back in july. russian president vladimir putin has granted russian citizenship to former u. s. security contractor edward snowden. snowden is one of 75 foreign citizens listed by the decree as being granted russian citizenship. snowden a former contractor with the us national security agency, has been living in russia sinc

pepsi's longtime partnership with the nfl coming to an end. >> it's going to really help bring the entertainment value up because of the fact that apple is apple. and they have been ahead of the curve when it comes to how we receive our music. >> reporter: the announcement sending the internet into a frenzy. fans buzzing about potential halftime show headliners. ♪ are you ready for it ♪ >> reporter: all eyes were on pop star taylor swift after fans pointed out the nfl announcement happened at the same time she usually releases new music. at midnight, and the singer's upcoming album is also titled "midnights" but for swifties out there that's reportedly not the case. >> there's so many different performers that i'm excited that could possibly perform. we haven't seen drake do a halftime show yet for the nfl. harry styles, i mean, we just saw him shut down the madison square garden with 15 straight shows. we saw the harry styles banner hung in msg just this past week. >> reporter: no word yet from the nfl, but we know jay-z and his company rocnation will likely take the lead on picking perform

i heard was years later i met don kendall the the ceo of pepsi cola and he said to me now, i know you you knew lyndon johnson you were young girl, but i have a story you don't know and he said when richard nixon first became president, he asked kendall to go to johnson's ranch to talk about some private controversial matter. he said i get to the ranch johnson's working on his memoirs. says, how can i remember what happened 20 years ago 30 years ago. the only chapters are any good at all. i had this little taping my system on my oval office and then i have verbatim conversations of all these deals i made with the congressman those chapters are really coming alive. so you go back and tell you good friend nixon as he starts his presidency. there is nothing more important than a taping system. by lyndon johnson contrib ute, thank you all very much. thank you. all right. well, then what i want to do today is '